▷ [Apply in 3 Minutes] Digital Marketing Design Lead [RQ460]

▷ [Apply in 3 Minutes] Digital Marketing Design Lead [RQ460]

18 Jan
|
Cedar Management Consulting International
|
Mumbai

18 Jan

Cedar Management Consulting International

Mumbai

Job Title: Digital Marketing Design Lead Function: Marketing Location: Mumbai About Cedar Group: Cedar Management Consulting International ( www.cedar-consulting.com ) is a global boutique management and technology consulting firm with offices globally. Since 1985, Cedar's team has been assisting clients in the area of strategy, process, strategic human capital, and business technology, across industries, with a strong focus on the financial services sector. Its heritage includes being part of the former $1 Billion Renaissance Worldwide, whose leadership included the creators of the Balanced Scorecard –a leading strategy-deployment and performance management tool in today’s World. As a general management consulting firm,



it assists clients across these areas in an integrated fashion – from strategy formulation to execution and implementation. For more information, please visit our website. Cedar’s group unit, IBS Intelligence ( www.ibsintelligence.com ), has been the definitive source for independent, in-depth news, research and analysis of the financial technology market globally. Headquartered in the UK with offices around the world, IBSI has an integrated offering which includes a comprehensive research report portfolio, an active news platform, a range of value-added-services, and the iconic IBS Journal, which has been a key publication for the overall financial services industry globally. Its research covers all key areas of banking technology systems, and over 350 suppliers – both in terms of legacy banking systems, and new age financial technology firms. This strong financial technology proposition adds immense value to the technology consulting practice of Cedar, where clients appreciate in-depth research offerings on their industry from IBS Intelligence. For more information,



please visit the IBS website. The Cedar-IBSi platform also runs the Cedar-IBSI FinTech Lab, a Bank Tech / B2B FinTech accelerator that has been home to 35+ successful FinTech’s since 2017 and aims to become the go-to FinTech Lab in the region in the years to come. Cedar’s independent Venture Capital fund, announced in 2023, will leverage the strong knowledge and intelligence backbone of Cedar-IBSi’s 30+ year track record in global financial services and technology research and consulting. The $30-50 million fund will build a portfolio of 15-20 companies with a strong focus on the Bank Tech and B2B FinTech space, hoping to create value for founders in multiple strategic areas beyond the capital. Principal Accountabilities: Social Media Design and Campaigns: Create innovative, visually appealing rich media content for daily social media campaigns.



Use the latest “visual storyboarding” and “digital-first” principles to design content that increases engagement rates. Website and Digital Assets: Collaborate with the web team to design and create device-responsive website images. Maintain a repository of stock images and vectors for use across teams. Video and Storyboarding: Execute in-house video shoots and produce engaging video content using innovative formats. Develop event storyboards and consistently introduce new video styles and formats. Creative Collaterals and Brand Consistency: Design digital and print collaterals aligned with brand guidelines. Ensure brand consistency across all platforms, maintaining the highest quality of creatives. Event and Marketing Support: Aid in the production and publishing of marketing product collateral.



Manage corporate branded merchandise stock for internal and external use. Creative Innovation: Propose and execute new creative formats for social media. Continuously find new styles and formats for graphics and videos. Key Skills and Qualifications: Design Expertise: Proficient in Adobe Creative Suite (Illustrator, InDesign, Photoshop, Premiere Pro, After Effects, Rush), along with new-age tools like Canva, Figma, and other online/AI-based design tools. Strong command of MS PowerPoint for designing high-quality presentations . Creative Thinking: Ability to develop out-of-the-box, engaging visual content for various platforms. Skilled in “visual storyboarding” to create compelling narratives in designs. Video and Multimedia Skills: Experience with video production, editing, and introducing new video styles.



Conceptualize and execute event and marketing storyboards. Brand Management: Strong understanding of brand consistency across digital and print media. Align designs with brand guidelines and maintain visual identity. Organization and Execution: Highly organized, able to maintain a repository of stock assets and branded merchandise. Strong time management skills to ensure prompt delivery of high-quality creatives. Adaptability and Innovation: Introduce new creative formats for social media and marketing campaigns. Stay updated on design and digital trends. Qualifications and relevant experience: Bachelor’s Degree in any field. Certifications for graphic design, Visual Arts, or a related field. 3-5 years of relevant experience in graphic design,



presentations, video editing, preferably in a digital marketing or corporate setting. Proven portfolio showcasing creative and high-quality design work across all mediums (social media, print, video, etc.)

The original job offer can be found in Kit Job:
https://www.kitjob.in/job/106554913/%e2%96%b7-apply-3-minutes-digital-marketing-design-lead-rq460-mumbai/?utm_source=html

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