28 Mar
Vedansh Group Of Hospitals
Noida
Job Title: Marketing Executive
Company: Vedansh Medicare Private Limited
Location: Head Office, Greater Noida
Job Type: Full-time
Salary: ₹20,000 - ₹35,000 per month
Job Summary: Vedansh Medicare Private Limited, a leading group of hospitals and polyclinics, is looking for a proactive and result-driven Marketing Executive to join our team. The ideal candidate will be responsible for executing marketing strategies, promoting healthcare services, and driving patient engagement. This role requires a strong understanding of sales and marketing techniques, market research, and customer relationship management.
Key Responsibilities: Marketing and Promotion: Develop and execute marketing campaigns to promote hospital services, specializations, and healthcare facilities.
Create and distribute promotional materials, including brochures, flyers, and digital content.
Manage social media platforms and online marketing initiatives to enhance brand awareness.
Lead Generation and Business Development: Identify and engage potential patients and corporate clients to generate business opportunities.
Build and maintain relationships with doctors, referral partners, and community groups.
Organize and participate in health camps, corporate tie-ups, and promotional events.
Market Research and Competitive Analysis: Conduct research to understand market trends, competitor activities, and patient preferences.
Provide insights and recommendations to improve marketing strategies.
Customer Relationship Management: Address patient inquiries and concerns, ensuring a positive experience with the hospital.
Develop and maintain a database of patients, corporate clients, and referring doctors.
Collaboration and Coordination: Work closely with the sales and operations teams to align marketing efforts with business goals.
Coordinate with creative agencies and vendors for marketing collateral and promotional materials.
Qualifications and Skills: Bachelor's degree in Marketing, Business Administration, or a related field.
2 to 3 years of experience in marketing, preferably in the healthcare sector.
Strong understanding of marketing strategies, lead generation, and customer engagement.
Excellent communication and interpersonal skills.
Proficiency in digital marketing and social media management.
Ability to multitask and work in a fast-paced environment.
If you are a passionate marketing professional looking for an exciting opportunity in the healthcare industry, we invite you to apply and be a part of our growing team at Vedansh Medicare Private Limited.
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