Product Manager [AQN30]

Product Manager [AQN30]

14 Jul
Verzeo Edutech Private Limited

14 Jul

Verzeo Edutech Private Limited


1. Own parts of Verzeo B2C product and scope out and build new features and offerings while working closely with a cross functional team that includes counterparts in Design, Engineering, Business Development, and Operations
2. Define core functional use cases, user experience, align with technical architects on functionality, setup the marketing stack on new functionality and be able to manage a product’s lifecycle from conception to release
3. Setup data analytics infrastructure, its taxonomy and GA/FB pixels from scratch
4. Identify key customer segments, channels, define & measure clear conversion
metrics, goal setting, customer acquisition and retention

Identify online channels of user acquisition and drive go-to-market strategies;
Develop a strategy to increase online traffic by 10X, 100X
6. Ideate, Plan, Develop, Experiment and implement digital growth hacks. Execute
range of organic (huge content) and inorganic (SEM, Facebook, Instagram ads etc)
experiments to drive traffic and maximise conversion
7. Leverage data analysis capabilities to identify growth trends and drive product
changes; have a hawk eye to detail
8. Measure, optimise and report growth efforts and success to the entire team via
dashboards, reports and executive-level presentations.

Required Experience, Skills and Qualifications
1. Strong analytical abilities
2. Prior experience with a startup in a product/growth/marketing role
3. A solid understanding of software development cycles
4. Good understanding of SEO/SEM, Facebook, Instagram Ads and Referrals
5. Knowledge of Google Analytics, Webmaster Tools and tools like Moz/SEMRush
6. Knowledge of Python, R or any statistical tool, SQL
7. Experience as a Product Manager or Business Analyst would be strongly preferred

The original job offer can be found in Kit Job:

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