29 Sep
Recognized
Rajkot
Job summary
This is a full-time in office role for a Digital Marketing Executive located in Rajkot. The Digital Marketing Executive will be responsible for planning and executing marketing campaigns, managing social media platforms, creating web content, analyzing web performance, and communicating effectively with team members.
Qualifications
- Marketing and Social Media Marketing skills
- Strong Communication and Web Content Writing abilities
- Proficiency in Web Analytics tools
- Excellent organizational and time management skills
- Ability to work collaboratively in a team environment
Responsibilities
- Develop and implement digital marketing strategies to achieve business goals and objectives.
- Plan, execute,
and optimize online marketing campaigns across channels such as SEO, SEM, social media, and display ads.
- Track campaign performance and make data-driven improvements.
- Oversee the creation, publishing, and distribution of engaging content (blogs, videos, infographics, social media posts, etc.).
- Monitor and analyze the performance of campaigns using tools like Google Analytics, Search Console, and Ads Manager.
- Provide detailed reports and actionable insights to management.
- Manage the digital marketing budget effectively.
- Ensure cost efficiency and maximize ROI on all campaigns.
- Optimize website structure, landing pages, and content to improve organic rankings.
- Plan, manage, and monitor paid search campaigns (Google Ads, Bing Ads, etc.).
- Develop and manage the company's social media presence on platforms like Facebook, Instagram, LinkedIn, Twitter, and YouTube.
- Increase engagement, followers, and conversions through organic and paid campaigns.
- Plan and execute personalized email marketing campaigns.
- Build and maintain segmented mailing lists for lead nurturing and customer engagement.
- Lead, train, and mentor the digital marketing team.
- Foster collaboration, innovation, and continuous improvement.
- Work closely with sales, product, and customer success teams to align marketing efforts.
- Support cross-department initiatives with digital campaigns.
- Conduct research to identify market trends, competitor strategies, and customer insights.
- Recommend innovative ideas to maintain a competitive advantage.
- Ensure all digital marketing activities comply with legal, ethical, and industry standards.
- Stay updated with evolving digital marketing tools, algorithms, and trends.
Job description
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📌 Digital Marketing Executive
🏢 Recognized
📍 Rajkot
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