05 Nov
Astral Adhesives
Ahmedabad
Key Responsibilities:
- Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction while reflecting local priorities
- Aligning with the business requirement and delivering marketing & communication tools through the internal team, studio, and agencies
- Creating and managing all marketing materials and collateral in line with brand direction, including ATL and BTL.
- Tracking the effectiveness of various campaigns and course corrections as required
- Managing communications spend and working with vendors and agencies to create and/or localize communications and marketing activities and develop supporting assets
- Leading the planning and implementation of PR and initiatives related to the brand
- Implementing online marketing activities including social media, SEO/SEM, demand generation, lead generation, etc.
Key Requirements
- Marketing, Branding, Communications, or a related field like Product Manager, Brand Manager, etc.
- Prior experience in a similar role with proactive approach & team management skills.
- Exceptional verbal & written communication skills.
- High level of attention to detail, including a proven ability to manage multiple and competing priorities simultaneously.
- Analytical and solution driven approach in favour of the business requirement
- Has excellent interpersonal skills and are adept at building relationships with different stakeholders.
- Understand requirement of promotional materials, packaging design and labelling, advertisements, exhibition materials, etc.
- Must have exceptional presentation skills and fair experience with PPT, XLS, DOC, and a valuable sense of creativity outcome
- Must know offset, digital, and different types of media printing knowledge
- Coordinate with technical support team (QC & Projects) for feedback on product packaging and branding materials
- Coordinate with vendors and various agencies for activity planning and execution of packaging, photoshoot, ad films, media planning, exhibitions, activations, etc.
- Proficient in developing, executing, and measuring demand generation programs that keep customers and prospects engaged throughout the funnel.
- Robust knowledge of content development and SEM.
Interested Candidate can share their resume on [email protected]
📌 ▷ Immediate Start: Deputy Manager - Marketing (Ahmedabad)
🏢 Astral Adhesives
📍 Ahmedabad
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