The Hiring Story
Role purpose : To manage and drive the revenues of the Globocom business in India and Abroad in order to attain market leadership in the business space. Implementation of Digital Advertising / D2C advertising and product initiatives ensuring growth in terms of revenue, market share and profit, whilst complying with agreed budget, timescales and agreed policy guidelines as also with all regulatory norms
- Implement business models for new products and existing D2C products.
- Constantly design, deploy and manage campaigns. Creating Ad Campaigns/offers, Building Traffic and managing ads for inhouse campaigns.
- Account management with operators.
- Specialties : Campaign delivery, Managing Ad Network Mobile, Mobile Vas,
Affiliate Network, Search and Display Marketing, CPA, Lead generation, Banner Advertising, Pop Advertising,Contextual Advertising etc. CPC, CPA, CPI revenue share, video ads, RTB, DSP platform, programmatic Buying etc. gaming, Mobile subscription campaign.
- Support product penetration across accounts through targeting acquisition by D2C marketing.
- Knowledge on Telecom technologies & solutions
- Knowledge of D2C & Product Management
- Google Adwords & Facebook campaigns knowledge
- Good in excel and MIS operations. Mathematically should be good
- Strong operational relation building capabilities both internal and external
- Builds Strategic Relationships with operators and publishers.
- Managing Changing Environments
- Results driven
- Strong Commercial, Analytical & conceptual skills
- Strong Implementation mind set
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