Webshakers - Performance Marketing Lead (2-4 yrs) Mumbai (Online/Digital marketing) UV-726

Webshakers - Performance Marketing Lead (2-4 yrs) Mumbai (Online/Digital marketing) UV-726

07 Feb

07 Feb



- Plan, execute, monitor and optimize ad placements through paid campaigns

- Paid campaigns include channels: Google paid search (SEM), display (Google, 3rd Party Platforms), social media paid campaigns (FB, Linkedin, etc.)

- Responsible for executing and managing keyword research and content gap analyses and presenting findings on paid campaigns to stakeholders

- Manage a large number of campaigns and budgets at the same time

- Monitor program outcomes, budgets and competitive landscape

- Collaborate across teams internally and with vendors, partners

- Provide regular and ad-hoc reports

- Assist in the development of online marketing forecasts and business cases to influence advertising decisions

- Identify causes and solutions to issues or unexpected results

- Stay up to date on new developments, trends and technologies in the search and display advertising space. Integrate best practices

- Focusing on customer acquisition, managing performance marketing channels (e.g., Search, Programmatic, Social, Affiliate, Email, conversion rate optimization) and/or CLM (e.g., managing customer data, segmentation, and driving personalization of owned channels)

- Always be testing and learning! Plan A/B and multivariate testing tools and environments

- Integration of marketing, analytics & CRM tools for better tracking and campaign optimizations. Eg. - Google analytics, Google Ads, Facebook, GTM, Firebase, Salesforce etc

- Lead the media part in the pitches. Give strategies, campaigns and present it to the client as well

Candidate Requirement

Education & Experience levels :

- Bachelor's degree

2+ year's minimum hands-on experience with the following criteria:

- Channel experience running SEM, Display and Remarketing ads

- Strong knowledge and understanding of software tools like Google AdWords, Google Analytics and alike

- Demonstrate the ability and willingness to work together as a team

- Demonstrated track record of business results through paid channels

- Ability to manage and prioritize a variety of projects

- Strong analytical skills to make data-driven decisions

- Advanced excel skills desired

- Excellent writing & communication skills

The original job offer can be found in Kit Job:

Reply to this offer

Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.

Subscribe to this job alert:
Enter Your E-mail address to receive the latest job offers for: webshakers - performance marketing lead (2-4 yrs) mumbai (online/digital marketing) uv-726
Publish a new Free Offer
Need to publish an offer? With more than 1 million unique users per month, you will find the ideal candidate for your company instantly, what are you waiting for!
Publish Now

Subscribe to this job alert