[OCA021] - Anvil Media - Manager - Digital Marketing (2-10 yrs) Mumbai (Online/Digital marketing)

[OCA021] - Anvil Media - Manager - Digital Marketing (2-10 yrs) Mumbai (Online/Digital marketing)

07 Feb
Anvil Media

07 Feb

Anvil Media


At Anvil Media, we build content-community-commerce platforms for Indian women. Under the Anvil Media entity, we run 2 entities - TheChannel46 and Collective46.

The Channel 46 is an Action Driven digital destination for today's modern Indian women.

A desi-girl's resource to a smarter, independent and well-rounded life. A resource they use for becoming better versions of themselves in their personal, professional and social lives.

Collective46 is a digital-first agency where we work specifically with women-led and women-centric brands to maximise their digital footprint through personal branding, brand storytelling, content and social media marketing.

Job Duties and Responsibilities:

- Design digital media campaigns according to business goals

- Coordinate and manage the creation of all digital content such as website, blogs, press releases and podcasts, infographics, videos etc.

- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.

- Establish our web presence to boost brand awareness

- Work to improve our brand presence

- Maintain a strong online company voice through social media

- Maintain and manage all our social media channels

- Liaise with Marketing, Sales and Product development teams

- Suggest and implement direct marketing methods to increase profitability

- Suggest strategies and methods for improvement

- Regularly track and get insights into competitors' strategies

- Stay up-to-date with digital media technologies and latest trends

- Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking and other paid search initiatives.

Qualifications and Skills :

- Graduation in Marketing, Digital media or relevant field

- Higher Education in any relevant field is a plus

- Additional certification in web design or animation is a plus

- Relevant work experience as a digital marketing role

- Experience with digital graphics tools would be a plus

- Experience with visual communication principles

- Familiarity with web design and content management systems

- Strong project management skills

- Analytical mindset with numerical aptitude

- An ability to multitask and perform under tight deadlines

- Strong verbal and written communication skills

- Critical thinker and problem-solving skills

- Team player

The original job offer can be found in Kit Job:

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