[SCE-008] - PPC Manager

[SCE-008] - PPC Manager

29 Apr
|
PlaceMinds Consulting Pvt. Ltd
|
Hyderābād

29 Apr

PlaceMinds Consulting Pvt. Ltd

Hyderābād

REQUIRED A PPC MANAGER - PPC Manager, you will ensure the successful implementation of search, display & video

campaigns in Google AdWords for GUS brands. You will be responsible for managing GUS’s PPC

accounts in Google Adwords, programmatic 3rd party automation tools.



As the PPC Manager, you will ensure the successful implementation of search, display & video

campaigns in Google AdWords for GUS brands. You will be responsible for managing GUS’s PPC

accounts in Google Adwords, programmatic 3rd party automation tools.

A successful applicant will have proven experience managing Google Adwords campaigns as you will

be expected to take responsibility for strategising, growing and ensuring the success of the



campaigns.Crucial knowledge of Digital Marketing Industry

Knowledge of adserver, CRM tools, search bidding, programmatic partners, and web analytics

Knowledge of various online channels, such as PPC, display, affiliates, paid social



Reporting into the Head of Paid Media, the PPC Manager will develop key strategic quantitative

analysis for the Global Digital Marketing team. They will be able to produce actionable

recommendations using Google Adwords, Bing Ads, Yahoo, CRM (e.g. Microsoft Dynamics), auto

bidding tool (e.g. Marin), web analytics tools (e.g. Google Analytics) and various statistical

techniques.

In addition to delivering new business insights, this role will be responsible for providing ongoing

strategic guidance, recommendations & training the team and managing any third party

programmatic suppliers.

We seek an expert in the digital marketing ecosystem, ideally with expertise with Analytics

platforms and Excel, and proficiency across Google AdWords, Bing Ads, Yahoo. Past experience with

analytics integrations, creation and maintenance of URL tracking codes, and proven ability to

understand, manipulate and report on metrics is highly desired.



At least 6-8 years’ experience in digital Marketing

Substantial experience in managing online campaigns as part of a web/marketing team

Extensive experience analysing website traffic, including onpage behaviours, inbound traffic patterns, and A/B testing

Digital marketing experience, including SEM, SEO, affiliate networks, shopping sites, email, as well as standard industry practices

Experienced in managing people with a focus on team wellbeing and professional development

Background in managing large scale online channels

Experience of working in a fast-moving business

Experience of managing change and implementing new initiatives

Knowledge and interest about technology, marketing and communications.

The original job offer can be found in Kit Job:
https://www.kitjob.in/job/22358036/sce-008-ppc-manager-hyderabad/?utm_source=html

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