05 Feb
Clensta
New Delhi
Job Title: Senior Manager Brand Marketing Location: Okhla
Key Responsibilities
· Own and evolve Clensta’s brand positioning, messaging, and tone of voice
· Lead brand campaigns, product launches, and seasonal narratives
· Build and scale a high-impact influencer ecosystem Design long-term creator partnerships (not one-off barter deals)
· Lead influencer campaign strategy, briefs, negotiations, and ROI tracking
· Identify emerging creators, formats, and platforms early
· Define Clensta’s social media strategy across Instagram, YouTube & emerging platforms
· Oversee content calendars, formats, and storytelling frameworks
· Work with internal teams and agencies to execute high-quality content
· Mentor and manage interns, executives, and agency partners
· Collaborate with performance marketing to align brand & growth goals
· Work closely with product, R&D;, and regulatory teams for accurate communication
· Own brand marketing budgets and timelines
· Monitor category trends, consumer insights, and competitor strategies
· Track brand health metrics (awareness, trust, consideration)
· Use data, social listening, and creator insights to refine strategy
· Present explicit brand performance reports to leadership
Who Should Apply · 3–5 years of experience in brand marketing, influencer marketing, or content-led growth
· Prior experience in D2C, beauty, skincare, or wellness brands
· Proven ability to build creator-led brand narratives
· Strong understanding of Instagram, YouTube & influencer ecosystems
· Experience working with founders and senior leadership
· Strategic thinker with hands-on execution capability
· Excellent communication and stakeholder management skills
📌 Senior Manager Brand Marketing (New Delhi)
🏢 Clensta
📍 New Delhi
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