Brand and growth lead (New Delhi)

Brand and growth lead (New Delhi)

HANNAN Smollies | Children’s Jewelry (Ages 5–12)
HANNAN Jewelry is building a new category in children’s jewelry — small luxuries designed for growing personalities, not “kiddie” trends.
We’re hiring a Founding Brand & Growth Lead to build awareness, community, and love for Smollies while protecting its design-led DNA.
What you’ll do Own brand strategy, content, and organic growth for Smollies
Build and scale Instagram through storytelling, creators, and community
Work with parent–child creators and micro-influencers
Balance creative storytelling with thoughtful growth initiatives
Turn customer moments into brand narratives
Who you are Brand-first thinker with robust execution ability
Experience growing D2C or lifestyle brands organically
Understands kids’ culture without being loud or gimmicky
Calm, opinionated, and comfortable taking ownership
Nice to have Experience in kids, parenting, fashion, or jewelry categories
Experience working in early-stage brands

📌 Brand and growth lead (New Delhi)
🏢 HANNAN JEWELRY
📍 New Delhi