03 Apr
|
Important Company of the Sector
|
Kochi
03 Apr
Important Company of the Sector
Kochi
Apply on Kit Job: kitjob.in/job/45mikh
The Senior Marketing Manager will lead EyeROV’s overall marketing function — driving brand visibility, strategic communication, lead generation, digital presence, partner engagement, and event participation. This role demands both strategic leadership and hands-on execution, ensuring the brand’s robust positioning across sectors while delivering measurable marketing outcomes. The Senior Marketing Manager will also oversee and mentor the marketing team to achieve organizational goals through clear direction, creativity, and performance excellence.
Key Responsibilities
Brand Communication & Positioning
Define and maintain a consistent, impactful brand voice across all communication channels.
Draft, review, and approve external communication materials — including press releases, proposals, client updates, and media interactions — to ensure accuracy and alignment with brand values.
Champion internal communication culture that reflects EyeROV’s mission, vision, and values.
Act as a brand guardian to ensure consistency in messaging and visual identity across all platforms.
Build EyeROV’s thought leadership presence through strategic media, speaking engagements, and content collaborations.
Lead Generation & Marketing Operations
Take complete ownership of the lead generation and validation funnel.
Develop and execute targeted campaigns using digital tools, CRM systems, events, and partnerships.
Supervise the lead validation process, ensuring quality leads are passed to the sales team.
Continuously optimize cost per lead, conversion rate, and pipeline health through data-driven insights.
Present weekly and monthly dashboards to leadership summarizing performance and ROI.
Digital & Content Strategy
Build and execute a comprehensive content strategy for EyeROV across LinkedIn, YouTube, Instagram, X, and other platforms.
Oversee content planning, creative development, and campaign execution to align with brand goals.
Manage newsletters, email camp
Apply on Kit Job: kitjob.in/job/45mikh
📌 Senior Marketing Manager (Kochi)
🏢 Important Company of the Sector
📍 Kochi