Sr Marketing Operations Executive(SFMC) (Raipur)

Sr Marketing Operations Executive(SFMC) (Raipur)

03 Apr
|
Recognized
|
Raipur

03 Apr

Recognized

Raipur

We are looking for a Sr Marketing Operations Executive, Salesforce Marketing Cloud, f or a direct client-facing individual contributor role. The candidate will be responsible for end-to-end campaign execution, operational excellence, client communication, reporting,

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dashboard preparation, and campaign performance analysis.

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This role requires strong hands-on expertise in Salesforce Marketing Cloud, a high level of ownership, strong communication skills, and the ability to work independently in a remote environment with discipline and accountability.

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Special skill sets (if any):Certification: Salesforce Certified Marketing Cloud Email Specialist

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Key Responsibilities

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1) Campaign Execution and Operational Excellence

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● Execute end-to-end email and CRM campaigns within Salesforce Marketing Cloud

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● Manage campaign setup, segmentation, deployment, scheduling, journey execution, and post-deployment checks

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● Ensure campaign accuracy across audience selection, links, tracking, personalization,

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suppression logic, and scheduling

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● Maintain high standards of quality assurance and timely delivery

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● Troubleshoot execution, journey, data, and platform-related issues

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2) Salesforce Marketing Cloud Platform Management

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● Work hands-on across core Salesforce Marketing Cloud capabilities including:

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○ AMPscript

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○ Email Studio

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○ Automation Studio

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○ Journey Builder

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○ Contact Builder

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○ CloudPages

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○ SQL

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○ Mobile Studio

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○ HTML/CSS

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● Build and manage automations, customer journeys, segmentation logic, and data extensions

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● Create and manage CloudPages, landing pages, and forms

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● Support personalization and dynamic content requirements

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● Leverage Einstein features where applicable to support optimization and campaign effectiveness

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3) Client Communication and Stakeholder Management

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● Act as a direct point of contact for clients on campaign-related communication

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● Manage client expectations on deliverables, timelines, feasibility, and dependencies

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● Provide clear, structured, and confidence-building campaign updates

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● Build trust through strong, influential, and professional communication

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● Coordinate effectively with internal teams including strategy, design, copy, QA, and production

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4) Reporting, Dashboards, and Analytics

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● Prepare campaign reports, dashboards, and trackers for clients and internal stakeholders

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● Analyze campaign performance, operational trends, and data points

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● Share meaningful insights and actionable recommendations

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● Ensure accuracy, consistency, and timeliness in reporting

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5) Ownership and Remote Working Discipline

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● Work effectively in a remote setup with strong self-discipline and accountability

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● Demonstrate ownership of timelines, deliverables, communication, and execution quality

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● Maintain proactive follow-up, transparency, and responsiveness

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● Operate independently with minimal supervision

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Required Skills

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Technical Skills

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● Strong hands-on experience in Salesforce Marketing Cloud

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● Expertise in:

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○ AMPscript

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○ Email Studio

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○ Automation Studio

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○ Journey Builder

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○ Contact Builder

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○ CloudPages

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○ SQL

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○ HTML/CSS

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● Experience in building and managing landing pages and forms

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● Experience with Einstein features in Salesforce Marketing Cloud

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● Strong understanding of campaign execution, customer journeys, segmentation, and automation workflows

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● Experience in reporting, dashboard creation, and campaign analytics

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● Good working knowledge of Excel or Google Sheets

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● Strong QA and troubleshooting skills

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Soft Skills

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● Strong client communication skills

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● Influential and impressive communication ability

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● Robust ownership mindset

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● High attention to detail

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● Strong analytical and problem-solving skills

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● Ability to manage multiple priorities and deadlines

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● Strong stakeholder coordination skills

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● Self-discipline and ability to work independently in a remote environment

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Qualifications

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● Minimum Certification Required: Salesforce Certified Marketing Cloud Email

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Specialist

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● Bachelor’s degree in Marketing, Business Administration, Information Technology,

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Computer Applications, Computer Science, Engineering, Communications, or a related field

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● Relevant hands-on experience and certification will carry higher weight than academic specialization

📌 Sr Marketing Operations Executive(SFMC) (Raipur)
🏢 Recognized
📍 Raipur

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