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Product Analyst Location: Bangalore (Hybrid) Type: Full-Time Team: Data Centre of Excellence

About the Role We are looking for a Product Analyst to join our Data Centre of Excellence and help drive deeper understanding of how users interact with our digital products. This role sits within the product development lifecycle, supporting product teams from defining event tracking and measurement requirements, through QA and release validation, to monitoring and analysing feature performance after launch. You will analyse event-level behavioural data, user journeys, and feature adoption to identify opportunities to improve activation, engagement, and retention. You will work closely with Product Managers, Engineering, QA, and Senior Product Analysts to ensure product analytics is reliable and insights help guide product decisions.

This role is for you if you are • Proactive and naturally inclined to investigate behavioural patterns, product issues, and opportunities • Comfortable presenting insights and influencing decisions through data • A strong storyteller who can distil complex behavioural data into clear, actionable narratives • Experienced working with product data and event-level behavioural analytics • Energised by a fast-paced product-led workplace with high ownership and ambiguity

Key Responsibilities Product Behaviour and Feature Analytics • Analyse user journeys, funnels, and feature adoption using product analytics tools such as Mixpanel • Identify behavioural friction points, drop-offs, and opportunities to improve engagement and retention • Conduct cohort and behavioural analyses to better understand different user segments • Support product teams with insight on feature performance and user behaviour • Build dashboards and reports to monitor product usage and key behavioural KPIs





Product Measurement and Event Tracking • Work with Product Managers and Senior Product Analysts to define measurement approaches for new features • Translate measurement needs into clear event tracking requirements for engineering teams • Maintain and update event tracking documentation and tracking plans • Ensure analytics instrumentation supports reliable product measurement

QA, Release Validation and Hypercare Monitoring • Partner with QA and engineering teams to validate event tracking during UAT and release cycles • Use SQL and analytics tools to confirm events are firing correctly and data is accurate • Monitor new feature launches during hypercare to ensure behavioural metrics remain stable • Identify anomalies or data quality issues and escalate for resolution

Insight Communication and Stakeholder Support • Translate behavioural data into clear insights and narratives for product teams • Support feature reviews and performance discussions with data-backed observations • Present insights clearly and recommend actions grounded in user behaviour

What We’re Looking For Experience • 4–6 years in analytics, ideally supporting digital products, product analytics, or behavioural data analysis

Technical Skills • Strong SQL, comfortable querying event-level datasets • Experience with product analytics platforms such as Mixpanel, Amplitude, or GA4 • BI experience using tools such as Power BI or Tableau is a plus

Mindset and Capabilities • Analytical thinker with strong curiosity about user behaviour • Detail-oriented with a focus on data accuracy and reliability • Comfortable working with product, engineering, and QA teams within sprint cycles • Clear communicator who can turn data into actionable insights

Why Join Us? • Work across CRM, Promo, and Product measurement, influencing the direction of a global loyalty programme • Collaborate closely with CRM leads, Product Managers, Promo teams, and Senior Insight Analysts • Drive insights that shape user targeting, offer design, feature prioritisation, and programme optimisation • Gain deep expertise across loyalty strategy, behavioural analytics, and CRM impact measurement • Progress into a Senior Insight Analyst or Loyalty Strategy role with strong visibility and ownership

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📌 Product Analyst (New Delhi)
🏢 MSE Technology
📍 New Delhi