Product Marketing Generalist (SEO Ops)B SaaS (India)

Product Marketing Generalist (SEO Ops)B SaaS (India)

06 Apr
|
Flowace.ai
|
India

06 Apr

Flowace.ai

India

We’re Hiring: Product Marketing Generalist (SEO + Ops)
Location: Remote
Experience: 2–4 years
Team: Growth

About Flowace
At Flowace, we’re building the operating system for workplace productivity.
From time tracking to workforce analytics, we help companies answer one simple but powerful question:
“Where is time actually going—and how can we improve it?”
Our platform enables teams to work smarter, leaders to make data-driven decisions, and organizations to scale productivity without micromanagement.

The Role (What You’ll Own)
This isn’t a narrow role.
You’ll sit at the intersection of:
Product Marketing × SEO × Marketing Operations × Growth
You’ll help us:

- Tell our product story better
- Build a predictable inbound engine
- Fix and scale our marketing systems

If you enjoy going from insight → execution → measurable growth, this role is for you.

Shape How the Market Sees Flowace

- Turn product capabilities into clear, differentiated positioning
- Craft messaging that resonates with HR leaders, founders, and operations teams
- Own landing pages, feature pages, and product narratives
- Support feature launches & GTM execution

Build Our Organic Growth Engine (SEO)

- Identify high-intent keywords around:
- employee productivity
- time tracking
- workforce analytics
- Drive organic traffic that converts into demos & trials
- Optimize content, pages, and site structure for ranking + conversion
- Continuously improve keyword rankings, CTR, and pipeline contribution

⚙️ Fix & Scale Marketing Systems (Ops)

- Make tools like HubSpot, GA4, Search Console actually talk to each other
- Set up clean attribution, tracking, and reporting
- Build dashboards that answer:




- “What’s driving revenue—not just traffic?”
- Improve funnel from visitor → lead → demo → customer

✍️ Execute Like an Owner

- Launch landing pages, blogs, and campaigns—fast
- Work closely with design, product, and founders
- Create content that helps sales close—not just marketing generate leads

You’ll Fit Right In If You…

- Think like a marketer, act like an operator, and execute like a founder
- Are comfortable with ambiguity and ownership
- Care deeply about results over activity
- Love connecting data + storytelling + product

What You Bring

- 2–4 years in B2B SaaS / product marketing / growth
- Strong hands-on experience with SEO (strategy + execution)
- Experience with tools like HubSpot, GA4, GSC, Ahrefs/SEMrush
- Ability to go from 0 → 1 and then scale what works
- Strong written communication (clear, sharp, no fluff)

✨ Bonus Points

- You’ve worked on HR tech / productivity tools
- You’ve improved SEO that led to actual pipeline growth
- You understand SaaS funnels (MQL → SQL → Revenue)
- You can tweak a CMS page without waiting on engineering

How We’ll Measure You

- Organic traffic that converts into qualified leads
- Growth in demo requests & inbound pipeline
- Website conversion rate improvements
- Clean, reliable marketing attribution & reporting
- Contribution to revenue (not just clicks)

Why Join Flowace

- Work directly with founders and leadership
- High ownership
- Build marketing systems from the ground up
- See your work directly impact revenue and growth

Final Thought
If you want a role where you just “manage campaigns,” this isn’t it.
If you want to build, experiment, and own growth at a rapid-scaling SaaS company—
Let’s talk.

📌 Product Marketing Generalist (SEO Ops)B SaaS (India)
🏢 Flowace.ai
📍 India

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