Location: Indore
Role Type: Full-time, On-site
About Us
MAVIP architects go-to-market success for technology brands - blending intelligence, imagination, and intent to transform brand ambition into market impact. As a multidisciplinary go-to-market organization, MAVIP brings together capabilities across Consulting, Creative, Media & PR, Research, Customer Outreach, Digital & Social, Technology, and Events.
We partner with technology brands to design and execute strategies that enhance visibility, acquire customers, and accelerate growth across global markets.
Role Overview
We are looking for a Design Lead who can lead and elevate the entire creative function at MAVIP — across brand, campaigns, content, and experiences. This is a thinking + execution leadership role .
You will be responsible for building creative systems, and ensuring that every output - whether for MAVIP or our clients - is sharp, differentiated, and outcome-driven.
You will lead a multidisciplinary creative team while working closely with leadership, digital, research, and outreach teams.
Key Responsibilities
Creative Strategy & Direction
Define and drive the creative vision across all MAVIP and client engagements
Translate GTM strategies into high-impact creative directions and narratives
Build campaign frameworks that are insight-led, not just visually appealing
End-to-End Creative Ownership
Oversee full-spectrum creative output:
Campaign concepts
Ad creatives
Brand identity systems
Video storytelling & scripting
UI/UX and digital experiences
Ensure consistency across all touchpoints — digital, events, content, and media
Team Leadership & Buildout
Lead, mentor, and scale a high-performance creative team
Set transparent quality benchmarks and review mechanisms
Build specialized pods across:
Design
Motion/video
Content
UI/UX
Campaign & Content Excellence
Drive ideation for integrated GTM campaigns (not isolated creatives)
Collaborate with:
Veritm (research insights → creative narratives)
Catalyst (editorial + storytelling formats)
Thrrum (digital execution)
Ensure creative is tied to business outcomes — leads, engagement, brand recall
Client & Internal Collaboration
Work directly with clients to present and defend creative directions
Translate ambiguous briefs into clear creative outputs
Act as the bridge between strategy and execution
What We’re Looking For
8–12+ years in creative roles within agencies or marketing-led organizations
Proven experience in leading integrated campaigns (digital + content + brand)
Strong understanding of technology / B2B marketing is highly preferred
Ability to think in: Narratives, Campaign systems, Multi-channel storytelling
Hands-on capability in reviewing: Design, Video, UI/UX
Strong leadership traits: High ownership, Zero complacency, Attention to detail
Ability to push teams toward excellence
What Success Looks Like
Creative output across MAVIP becomes distinctive, consistent, and recognizable
Campaigns move from execution-heavy to idea-led and insight-driven
Strong internal creative culture with clear standards and accountability
Clients begin to see MAVIP as a creative + strategic powerhouse , not just an execution partner
Why Join MAVIP
Work on high-impact global tech brands across India, UAE, KSA, USA, KEN and beyond
Build and lead a full-stack creative engine from the ground up
Be part of a company that operates at the intersection of Strategy, Creativity, Technology & GTM execution
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