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We are looking for a sharp, strategic ABM Manager to join our global marketing team from India.Exterro is an AI-first company — AI is embedded across our platform and central to our go-to-marketnarrative — and we need a marketer who can translate that into programmes that resonate with risk-conscious enterprise buyers. This is not a campaign-execution role — it is a revenue-influencingfunction. You will design and run precision account-based programmes targeting Exterro's idealcustomer profile: General Counsel, VP Legal Operations, Chief Privacy Officers, and CISOs at$250 M+ enterprises across North America, EMEA, and APAC.You will work closely with Sales, Revenue Operations, and Product Marketing to build account-levelintelligence, orchestrate multi-channel plays, and create pipeline that enterprise AEs can close. Youwill be the marketing owner of Exterro's most strategic accounts.WHAT YOU WILL DOABM Strategy & Programme DesignOwn the ABM strategy for Tier 1 and Tier 2 target accounts in partnership with Sales leadership andRevenue Operations.Segment the total addressable market by ICP persona (GC/CLO, VP Legal Ops, CISO, CPO) anddevelop account-level plays for each.Build and maintain a tiered account list (1:1, 1:few, 1:many) aligned to Exterro's revenue targets andexpansion pipeline.Define ABM KPIs and reporting cadence; own the ABM dashboard presented to senior leadership.Campaign Execution & OrchestrationDesign and execute multi-channel ABM campaigns across email, Linked In, paid display, direct mail,content syndication, and events.Work with content and product marketing to develop account-specific assets — executive briefs,ROI calculators, risk benchmarks — tailored to GC, CISO, and CPO personas.Manage ABM programme delivery end-to-end: brief, build, launch, measure, optimise.Partner with the SDR and AE teams to orchestrate outbound sequences that complement digitalprogrammes.Technology & DataOwn and optimise the ABM technology stack — 6sense / Demandbase, Salesforce, Hub Spot /Marketo, Linked In Campaign Manager,



and intent data tools.Use intent signals and account engagement data to identify accounts in-market and trigger timelysales plays.Build and maintain account scoring models in partnership with Revenue Operations.Ensure clean, enriched account data in Salesforce; coordinate with data providers (Zoom Info,Bombora) to fill coverage gaps.Sales Alignment & PipelineRun regular account reviews with AEs and SDRs — share account engagement insights, surfacebuying signals, and align on next actions.Build business cases and ROI narratives for CFO and board-level approvals at target accounts(Exterro deals often require multi-stakeholder approval at $250 K–$500 K+ thresholds).Track ABM-influenced pipeline, conversion rates, and revenue contribution; present results to theVP of Marketing and CRO.Identify and map all 6–8 stakeholders in a buying committee across legal, privacy, IT, and financefunctions.Competitive & Market IntelligenceMaintain a current view of how Exterro competes against Relativity, One Trust, Nuix, Casepoint, andpoint e Discovery solutions.Monitor market signals — regulatory deadlines (EU AI Act, Colorado AI Act), peer benchmarks(CLOC, FTI GC Survey), and customer intent data — to sharpen targeting.Feed field intelligence back to product marketing to sharpen positioning and messaging.WHAT WE ARE LOOKING FORMust-Have8–12 years of B2 B marketing experience, with at least 3 years in a dedicated ABM or demandgeneration role.Proven track record running ABM programmes that influenced enterprise pipeline — you can showthe numbers.Experience selling into or marketing to legal, compliance, privacy, or security buyers is stronglypreferred.Hands-on proficiency with ABM platforms (6sense, Demandbase, or equivalent) and CRM(Salesforce).Strong understanding of the enterprise buying committee — you know that a $500 K legal tech dealinvolves GC, CFO, CISO, and CIO,



and you build programmes accordingly.Excellent written and verbal communication in English — you can write an executive brief that a GCwould actually read.Experience collaborating with US-based Sales and Marketing teams across time zones.MBA in Marketing or equivalent; bachelor's degree required.Comfortable using AI tools (Chat GPT, Claude, Gemini, Copilot) in your daily workflow — forresearch, content drafting, account research, and campaign ideation. Exterro is an AI-first companyand expects its marketers to be too.Nice to HaveFamiliarity with legal technology, e Discovery, privacy compliance, or data governance markets.Experience with intent data platforms (Bombora, G2 Buyer Intent) and account scoring models.Knowledge of key regulatory drivers relevant to Exterro's market: EU AI Act, GDPR, CCPA, US stateprivacy laws.Experience supporting field events and executive roundtables as part of an ABM motion.Comfort presenting ABM program results to VP/C-suite stakeholders.WHO YOU WILL WORK WITHYou will report to the VP of Marketing and work closely with the following teams and functions:Sales (AEs and SDRs) — your closest partners; you co-own target account pipeline.Revenue Operations — account data, scoring models, attribution, and Salesforce architecture.Product Marketing — messaging, personas, competitive positioning, and content.Content & Creative — executive briefs, case studies, event assets, and digital campaigns.Field Marketing — aligning ABM with regional events and executive roundtables.Finance / Legal — for understanding the buyer psychology of Exterro's own ICP.WHY EXTERROYou are marketing a category-defining, AI-first platform at the intersection of AI governance, legalrisk, and enterprise data — one of the most urgent conversations in every C-suite right now. Exterrois not bolting AI onto legacy software; AI is the architecture.The ABM motion is current and yours to build. This is not a role where the playbook already exists. Youwill have real autonomy and real impact.You will work directly with senior sales and marketing leadership — your results will be visible atthe executive level.Exterro has a robust India presence and a culture that values deep expertise and initiative.Competitive compensation, performance-linked incentives, and the chance to grow with acompany at an inflection point.

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📌 Marketing manager (Madhya Pradesh)
🏢 Exterro India
📍 Madhya Pradesh