[QO-550] | Assistant Category Marketing Manager

[QO-550] | Assistant Category Marketing Manager

21 Dec
|
Tata CLiQ
|
Mumbai

21 Dec

Tata CLiQ

Mumbai

Job Description



We are out there to find an alternate way of doing e-commerce



We carry an attitude to develop a culture of learning and continuous improvement, both for people and processes



Our goals will be ambitious, demand significant stretch



We believe in Uncomfortable Transparency



We will always be respectful, empathetic and caring about the well-being of our teams



KEY OBJECTIVE



The candidate will be a part of the Electronics Category Marketing Team and will work closely with other support functions such as Digital Marketing, CRM and customer retention to ensure optimum traffic mix and efficiently maximise revenue for each sub-category on a daily basis.





This position is critical from the overall perspective as it acts as a binding force for the overall electronics category. The candidate would need to analyse digital campaigns and act as a mediator between the category and digital marketing team



Category Marketing & Business Planning



Responsible for planning,development and performance of the electronics category business targets, working with key functions like Digital Marketing, CRM, Tech,Merchandising, Social media etc within the organization.



Provide business insights to the digital marketing team to optimise RoAS



Provide digital insights to the category team to drive sales and improve product assortment / pricing



Develop Joint Marketing Plans and promotions calendar as per business targets



Category-wise sales and web analytics to identify trends & business insights



Liaise with key brand partners and help create a co-marketing plan to drive sales



Basic Skills -



1. Google Ad Words Knowledge of Shopping, PLA and brand campaigns



2. Google UAC



3. MS Excel



Preferred Qualifications



1. MBA



2. E-commerce / Digital Ma rketing experience having worked on Google Ad Words and UAC for at least 2 years



3. Space selling/ client handling experience

The original job offer can be found in Kit Job:
https://www.kitjob.in/job/25758235/qo-550-assistant-category-marketing-manager-mumbai/?utm_source=html

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