We are looking for a senior copywriter to support our growing marketing solutions content. The senior copywriter will be responsible for creating client-sponsored content and
thought leadership in line with editorial standards. They will liaise closely with the managing editor and commercial teams developing topical themes that can be pitched to potential clients or creating solutions that meet customer needs while being closely aligned to our editorial focus and quality standards.
Responsibilities:
· Join sales calls with potential new clients to discuss key topics that resonate with our readership and content options that will align with their overall objectives. Source example content pieces that are relevant to their business and goals to support sales follow ups
· Join kick off calls with clients for new projects, including topic guidance, process explanations and deliverables
· Research and invite potential panellists for upcoming sponsored events and roundtables, including liaising with wider editorial team to access their existing networks
· Moderate live sponsored webinars and in-person roundtables, including imparting best practice guidelines to speakers beforehand and facilitating live Q&A;
· Write current content including articles, whitepapers and research reports, carrying out interviews with client SMEs and where needed to support creation
· Creation of podcasts
· Join internal calls such as weekly editorial meetings to discuss current projects and access wider expertise and insight from journalists where needed
· Review content proposed for syndication from clients to ensure it aligns with publication areas and subscriber interests
· Assist in creation of surveys by reviewing client proposed questions and advising on additional question options to generate insight, liaising with internal research team to ensure it generates maximum efficacy
· Review/proof draft copy for content from other writers and marketing assets such as landing pages
Qualifications:
The skills you bring to the table:
Required Education/Experience:
Writing/Journalism skills and knowledge to include: understanding complex scientific, regulatory and/or commercial issues, writing about them clearly and convincingly, exercising editorial judgment.
Bachelor’s degree with focus on journalism and/or sciences, or equivalent career experience.
Experience of content strategy and creating content to a brief.
Experience of creating thought leadership.
Established experience of creating/managing delivery of content.
Desirable Education/Experience:
Experience of pharmaceutical/ biotech development.
Key competencies:
· Ability to participate in cross-functional teams and maintain communication with colleagues and senior managers on work in progress,
including daily use of workflow tracking tools
· Good knowledge of the pharma/ biotech development and manufacturing with a network of potential key sponsors and thought leaders for panels/roundtables
· Awareness of key industry bottlenecks, challenges and opportunities
· Good interpersonal skills with emphasis on the ability to gain cooperation of others
· Able to cope with unexpected scheduling
· Strong commercial acumen and drive to ensure revenue grows in line with business expectations
· In-depth knowledge and understanding of the pharma and/or biotech industry – including the companies, dynamics and trends that shape the industry.
· Be able to research and generate content or ideas across various subjects – such as production, development and compliance.
· A good network of contacts in the pharma/biotech industry
· Ability to interpret, understand and analyse datasets, to identify trends and gaps in datasets to draw conclusions.
· Ability to use social media tools to promote editorial content
· Works with multimedia content and able to quickly spot opportunities when this would add value for clients.
· Good presentation and panel moderation skills for roundtables/ panels.
· Ability to adhere to overlapping deadlines and juggle the numerous tasks required to get content in the hands of customers and manage client expectations.
Bonus points if you have experience in:
- Pharmaceutical/ biotech development
- Conference/ webinar production
- Thought leadership
- Content strategy
- Audio-visual production
📌 Senior Copywriter( Six Months Contract Role) (Bengaluru)
🏢 Recruise India Consulting
📍 Bengaluru
Reply to this offer
Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.