Company Description
The Cocktail Story is a 360° marketing agency dedicated to the alco-bev industry, delivering integrated brand experiences from concept to consumer. With offices in Recent Delhi, Mumbai, Bengaluru, and Hyderabad, the agency has a strong pan-India presence and in-house production capabilities. Established in 2019, its expertise spans creative design, retail strategy, large-scale production, and immersive brand activations. Working with leading alco-bev brands across India, The Cocktail Story uniquely combines strategic storytelling, cultural insight, and exceptional execution to craft standout campaigns. Passionate about fostering the bartending community, the agency also creates platforms that celebrate and amplify the craft of mixology.

Role Description

SOCIAL MEDIA MANAGER (ALCO-BEV FOCUS)

Job Title: Social Media Manager – Alco-Bev & Experiences

Location: Delhi

About the Role

You will be responsible for running the page like a machine — ensuring consistency, growth, engagement, and community.

What You’ll Do





Manage Instagram pages:
Posting (reels, stories, carousels)
Captions, hashtags, tagging
Build and execute content calendar
Track performance (views, saves, shares, growth)
Manage comments, DMs, community
Coordinate with:
Creators
Editor
Strategist
Identify trending audios, formats, viral hooks

Key Responsibilities

Ensure daily content output consistency
Push content for maximum reach
Maintain brand tone:
Premium
Fun
Insider

Who You Are

Deep understanding of Instagram
Has managed pages (preferably F&B; / lifestyle)
Knows:
What works
When to post
How to push reach

Bonus If You

Have worked with alco-bev brands
Understand nightlife + bar culture
Have experience scaling pages

What Success Looks Like

Consistent growth in followers
High engagement rate
Content hitting explore / trending regularly

📌 SOCIAL MEDIA MANAGER (ALCO-BEV FOCUS) (Najafgarh)
🏢 The Cocktail Story
📍 Najafgarh