Role Overview

We are seeking a highly strategic and well-networked GM/Associate Director – Outreach/ Head - Outreach to lead our market expansion, school engagement, and stakeholder alliance strategies. In this role, you will be entirely responsible for the front-end growth of the institution—building deep networks with schools, independent counsellors, and global partners to drive high-volume, high-quality student acquisition. you will lead our on-ground outreach teams, open adjacent domestic and international markets, and navigate the regulatory landscapes required to establish a powerful brand presence for global education initiatives in India.

Key Responsibilities

Outreach Strategy & Market Penetration
Architect and execute comprehensive outreach strategies across K-12 schools, educational consultants, and partner institutions to build a robust applicant pipeline.
Lead data-backed market penetration initiatives to identify, open, and scale recent geographic territories and adjacent student markets.
Ensure all regional and national outreach blueprints directly align with the institution's annual growth and brand visibility goals.
Navigate complex international frameworks to foster partnerships between foreign university stakeholders and local Indian ecosystems.
Outreach will lead the University's outreach, student recruitment, school relations, partnerships, and stakeholder engagement initiatives to strengthen Vidyashilp University's brand presence and achieve enrolment targets.

B2B Networking & Brand Visibility




Establish and cultivate executive-level relationships with school principals, trustees, career counsellors, and academic influencers.
Orchestrate large-scale workshops, thought-leadership presentations, and interactive outreach initiatives to strengthen brand equity.
Build, manage, and optimize a high-performing network of channel partners, aggregators, and education agents.
Establish Vidyashilp University as a preferred destination among leading schools and pre-university institutions.

Team Leadership & Field Operations
Direct, mentor, and track the performance of localized, on-ground outreach teams across multiple zones.
Drive accountability within the outreach team to consistently meet and overachieve top-of-funnel application and inquiry targets.
Utilize CRM platforms and field intelligence tools to map outreach metrics, analyze competitor movements, analyze market trends and report on campaign ROI.

Experience
Minimum 13-16 years of senior leadership experience focusing strictly on educational outreach, field marketing, and strategic institutional alliances.
Proven history of consistently overachieving top-of-funnel lead generation and application targets across multiple intake cycles.
Extensive experience collaborating with international stakeholders to deploy global education initiatives within the Indian market.
Excellent communication and presentation skills.
Data-driven decision making.

Regards,
HR Team
Vidyashilp University
[email protected]

📌 Outreach - Head (Yelahanka)
🏢 Vidyashilp University
📍 Yelahanka