30 Jul
|
Tricog Health
|
Bengaluru
30 Jul
Tricog Health
Bengaluru
Job Title: Graphic Designer – B2C HealthTech
Experience - 3+ years
Location - Bangalore, on-site
About the Role
We’re looking for a creative, detail-oriented Graphic Designer to help shape and scale the visual identity of our consumer health brand. You will work across digital products, marketing campaigns, social media, and brand assets to create designs that are clear, trustworthy, engaging, and conversion-focused .
In a health-tech environment, design isn’t just about looking good—it’s about building trust, simplifying complex information, and driving user action .
Key Responsibilities:
Brand & Visual Design
Own and execute visual design across all consumer-facing touchpoints
Maintain and evolve the brand’s visual language, design system, and guidelines
Ensure consistency in colors, typography, layouts, and iconography
Marketing & Growth Assets
Design creatives for:
Social media (Instagram, LinkedIn, YouTube, performance ads)
Website & landing pages
Emailers, WhatsApp creatives, push notifications
Collaborate with marketing & growth teams to create high-performing campaign creatives
Product, App & Website Design Support
Design in-app visuals, banners, illustrations, onboarding screens, and feature highlights
Work closely with Product Managers & UI/UX designers to ensure brand consistency inside the product
Work on designing the UI/UX for the website
Content & Education Design
Create infographics, explainer visuals, and educational content related to health and wellness
Simplify medical or technical information into consumer-friendly visuals
Collaboration & Execution
Work closely with:
Marketing & content teams
Product & UX teams
Manage multiple projects and deadlines with speed and attention to detail
Required Skills & Qualifications
Must-Have
3-4 years of experience as a Graphic Designer (B2C, digital-first brand preferred)
Robust portfolio showcasing:
Brand design
Digital marketing creatives
Social media & campaign work
Proficiency in:
Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Figma (mandatory)
Strong understanding of:
Typography, color theory, and layout principles
Designing for mobile-first and digital platforms
Good to Have
Experience in HealthTech, Wellness, Fitness, or Consumer Tech brands
Basic understanding of performance marketing creatives (CTR, hooks, visual hierarchy)
Illustration or motion design skills (After Effects, Lottie)
Knowledge of accessibility and inclusive design
What We’re Looking For
A consumer-first mindset with a strong sense of aesthetics
Ability to balance creativity with clarity and trust (especially important in healthcare)
Someone who can work rapid without compromising quality
Strong communication and collaboration skills
High ownership and attention to detail
Why Join Us
Work on a purpose-driven health-tech brand impacting millions of users
High ownership and visibility across brand, product, and growth
Opportunity to shape a consumer brand from the ground up
Fast-paced setting with real creative freedom
Employment Type: Full-Time
📌 Graphic Designer (Bengaluru)
🏢 Tricog Health
📍 Bengaluru