About Multiply

Multiply is a nonprofit initiative by Creador Foundation that empowers women from low-income households in India with financial knowledge. We create accessible and engaging financial education content across digital platforms like WhatsApp, YouTube, Facebook, and Instagram, reaching over 1 million subscribers and 30,000+ women entrepreneurs actively engaging with us.

Our mission is to make financial literacy practical, relatable, and actionable — enabling women entrepreneurs and households to make better money decisions, grow their businesses, and build financial resilience. We’re also pioneering India’s first AI-enabled Voice Bot on WhatsApp that allows women to learn finance through simple, conversational voice notes. This innovation is at the heart of how we scale our impact to millions.

The Role

We’re looking for a Social Media Content Creator to lead Multiply India’s digital storytelling and community engagement. This isn’t a “post-and-hope” role. You’ll design content that builds awareness, drives engagement,



and turns it into action — whether its women joining our WhatsApp community, watching our financial explainer videos, or trying out our AI Voice Bot. You’ll be building campaigns that make financial literacy feel up-to-date, local, and worth talking about, while also measuring what works, testing new formats, and keeping Multiply at the center of financial conversations in India.

Key Responsibilities

• Content Calendar & Campaigns: Lead weekly/monthly social calendars across Instagram, YouTube, Facebook, and LinkedIn, aligned with financial literacy themes, key dates, and grassroots stories.

• Video Creation: Develop short-form video ideas, write scripts (60–90 sec), and edit raw footage with subtitles, transitions, and music tailored for platform-specific formats.

• Copywriting & Storytelling: Write punchy captions, video descriptions, and call-to-action that resonate with women audiences and drive measurable action.

• Community & On-

📌 Social Media Content Creator (India)
🏢 Creador Foundation
📍 India