Job Requirements
Job Purpose:
The Digital Marketing division of Royal Enfield's Global Brand team is responsible for providing thoughtful, thorough and robust strategy for all digital touch-points (Web, Mobile, Search, Social, Display, and Video) and then executing those recommendations expertly. The team leverages their expertise of each channel to make sure its recommendations are consistently excellent and innovative, and that in-channel performance and data integrity is maximized. You will be a part of this team with specific focus on data analytics, optimization and driving efficiencies for the brand’s digital efforts, supporting the team to build effective and productive customer nurturing streams. You bring in experience of working data from various consumer touchpoints to build intelligence for effective communication and performance marketing. The role entails leading the reporting and analysis across projects and always on performance campaigns. You have a keen attention to details and have a good grip on the digital ecosystem and data driven marketing.
Position Overview:
Location: Gurgaon
Position Title: Website Operations
Reports to : Manager - Website Operations
Function: Global Brand Digital
What you’ll do:
- Collaborate with digital team, brand managers and sales to develop an understanding of needs Research and devise innovative statistical models for data analysis
- Communicate findings to all stakeholders
- Enable smarter business processes—and implement analytics for meaningful insights
- Keep current with technical and industry developments around data analytics, use cases for process improvement, emerging technological changes
- Work as the part of the Digital team, with experience of running digital marketing campaigns including search, social, email mobile etc.
- Strong understanding of digital technologies including latest tools social, SEO, ORM Website backend, UI/UX.
- Proven record of using digital analytics platforms like Google Anal
📌 Website Operations (Gurugram)
🏢 Royal Enfield
📍 Gurugram
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