Position : Key Account Manager ( Q-Commerce, eCommerce & MT,Semi-MT )
Location : Delhi NCR Region
Industry : FMCG – Food Staples Preferred
Experience Required : 6 to 8 years in channel sales roles across FMCG with regional exposure and at least 4 to 6 years of experience in premium channels.
Reports to : Director
Role Overview : Anugrah is seeking a driven and commercially astute Key Account Manager to lead our premium channel portfolio across Modern Trade, Semi-Modern Trade, eCommerce, and Quick Commerce. This is a critical role that combines strategy, execution, and relationship management to scale our footprint across urban retail and digital grocery platforms.
Key Responsibilities :
Channel Strategy & Ownership
• Develop and own the sales strategy, revenue targets, and P&L; for:
o Modern Trade (MT) – national and regional chains
o Semi-Modern Trade (SMT) – niche urban retail outlets
o eCommerce – Amazon, BigBasket, Flipkart
o Quick Commerce (Q-Com) – Zepto, Blinkit, Instamart
• Define differentiated GTM plans, assortment, and pricing strategies for each channel.
Key Account & Relationship Management
• Lead negotiations for listings, JBPs, margins, and promotional calendars with key retail and platform
partners.
• Foster strong working relationships with buyers, category managers, and retail ops heads. Team Leadership




• Build and manage a cross-functional team of Key Account Managers, Executives, and Platform Specialists. • Set up review frameworks, KPIs, and incentive structures to drive performance. Execution Excellence
• Oversee retail execution, visibility planning, and digital merchandising.
• Optimize stock planning, platform SLAs, and operational coordination across all premium channels.
• Ensure seamless collaboration with marketing, SCM, and finance for smooth account servicing.
Growth & Market Development
• Identify channel expansion opportunities across recent cities, platforms, and premium retail formats.
• Stay on top of channel trends, consumer behavior, and competitive landscape to recommend new initiatives.
Requirements:
• 6 to 8 years in channel sales roles across FMCG with regional or national exposure and at least 4 to 6 years of experience in premium channels.
• Strong knowledge of the Delhi NCR retail landscape and existing relationships with major platforms and chains.
• Proven track record of growing business across modern and digital retail ecosystems.
• Excellent negotiation, analytical, and leadership skills.
• Comfortable in a high-ownership, fast-moving environment with a challenger brand mindset.
Remuneration : At par with Industry

📌 Key Account Manager (Q-Commerce, eCommerce, MT, Semi-MT,) (Najafgarh)
🏢 Anugrah
📍 Najafgarh