Job Summary

Company: Cadila Pharmaceuticals

Designation: Deputy General Manager – Marketing Project Lead

Location: Ahmedabad (Bhat)

Industry: Pharmaceutical – International Business Strategy

Experience: 5–7 years

Education: Science / B.Pharm / M.Pharm + MBA from reputed institute

Role Objective

Lead international marketing strategy and brand portfolio development by working closely with Strategic Business Unit (SBU) marketing heads.

Focus areas include:

- Global brand selection
- Market gap analysis
- Portfolio optimization
- Competitive positioning
- Driving sustainable growth in domestic and international markets

Key Responsibilities

Market Expansion

- Identify global market gaps through marketing insights.
- Plan geo-expansion strategies using solid domestic brands.

Brand Launch & Expansion

- Develop rationale for new brand launches globally.
- Introduce successful domestic brands into international markets.

Marketing & Operations Coordination





- Improve execution speed through marketing-operations collaboration.
- Align supply/operations with market demand.

Therapy-Focused Brand Strategy

- Select brands for global therapy segments.
- Create attribute mapping for geographic positioning.

Portfolio Management

- Build strong brand & marketing strategies.
- Optimize product mix and tail-end brands for profitability.

Execution & Monitoring

- Ensure KPI-based marketing execution.
- Identify risks/opportunities early and recommend corrective actions.

Ideal Candidate Profile

- Background in pharmaceutical marketing or portfolio strategy
- Experience in international healthcare business projects
- Skills in:
- Strategic marketing
- Business analytics
- Brand management
- Cross-functional leadership

How to Apply

Send your resume to:

[email protected]

📌 Deputy General Manager – Strategy & Marketing (Acute Therapy) (Bhavnagar)
🏢 Cadila Pharmaceuticals
📍 Bhavnagar