30 Jul
|
Tara Devi's Enclave Shimla
|
Shimla
30 Jul
Tara Devi's Enclave Shimla
Shimla
About Taradevi's Group Taradevi's Group is a premium real estate and vacation home development firm currently focussed on Shimla. Our active portfolio includes (i) Taradevi's Enclave (New Shimla) – luxury apartments, and (ii) Taradevi's Downtown Kufri – luxury hospitality/villas, with a pipeline of upcoming launches in Shimla, Konkan, and Vrindavan. We are building an institutional-grade real estate portfolio across marquee leisure and religious tourism destinations in India.
We're looking for a creative, detail-oriented Content Writer / Content Strategist to become the voice of our brand. You'll turn ideas, research, and business objectives into content that strengthens our positioning, drives engagement, and supports lead generation — across everything from website copy to ad campaigns. This is a hands-on role for someone who loves to write, thinks strategically, and wants ownership over a growing brand's story.
Content creation: Create fresh, reader-friendly content across website pages, project descriptions, blogs, social media, brochures, email/WhatsApp campaigns, Google & Meta ad copies, press releases, newsletters, and landing pages.
● Brand voice: Develop taglines, scripts, and brand messaging that bring marketing campaigns to life.
● Planning: Build and manage content calendars, ensuring consistent, on-time delivery across all platforms.
● Research: Conduct market and competitor research to keep content relevant, differentiated, and on-trend.
● Write compelling narratives around project features, location advantages, lifestyle perks, and investment potential.
● Quality & SEO:
Ensure every piece aligns with brand guidelines, marketing objectives, and SEO best practices.
Excellent English writing, editing, and proofreading skills, with strong storytelling and copywriting ability.
● Proven experience writing for websites, social media, brochures, articles, press releases, and marketing campaigns.
● Ability to write for different audiences and channels, and to juggle multiple projects against deadlines.
● Working knowledge of SEO, digital marketing, and social media content practices.
● Comfort using AI tools (ChatGPT, Gemini, Claude, Canva AI, or similar) to boost productivity — an added advantage.
Experience in real estate, luxury brands, or digital marketing.
● A strong portfolio spanning website content, blogs, social campaigns, marketing collateral, ad copy, or brand communication projects.
● Bachelor's degree in Journalism, Mass Communication, Marketing, English, Business, or a related field.
Passionate about writing and storytelling, with strong research instincts.
● Able to turn ideas into compelling marketing content — and enjoys the process.
● Looking to build a long-term career in content marketing and brand communication.
Build the voice of a fast-growing real estate brand from the ground up.
● Enjoy creative ownership and the freedom to shape impactful campaigns.
● Work directly with leadership on brand-building initiatives, with real room to grow.
Interested candidates can share their updated resume, portfolio, and writing samples at:
📌 Content Creator and Copywriter (Shimla)
🏢 Tara Devi's Enclave Shimla
📍 Shimla