Job Description:

Job Description

Business Development Executive – ASRS & Warehouse Automation (India)

Location: Ahmedabad, India (Pan-India travel required)
Experience: 3–5 Years
Compensation: Up to ₹12 LPA - 14 LPA (Fixed + Performance Incentives)

1. Role Purpose (Why This Role Exists)

To drive revenue growth and market expansion for ASRS (Automated Storage & Retrieval Systems) and Warehouse Automation solutions across high-growth sectors, including Pharma, Chemicals, Food & Beverage, FMCG, and 3PL.

This role directly contributes to:

- New client acquisition

- Strategic account penetration

- Revenue pipeline expansion

- Brand positioning in automation-led warehousing solutions

2. Key Responsibilities

A. Revenue & Sales Growth
- Identify and develop new business opportunities across assigned sectors.

- Build and manage a strong sales pipeline for ASRS and warehouse automation solutions.

- Drive end-to-end sales cycle: lead generation → solution discussion → techno-commercial proposal → negotiation → closure.

- Achieve defined revenue and order booking targets.

B. Client Engagement & Relationship Management
- Engage with middle to senior leadership (Operations Heads, SCM Heads, Plant Heads, CXOs).

- Conduct face-to-face meetings, site visits, and solution presentations.

- Understand client warehousing challenges and propose automation-driven solutions.

- Develop long-term client relationships and repeat business opportunities.

C. Market Intelligence & Strategy
- Track competitor offerings, pricing trends, and market developments.

- Identify emerging demand in Pharma, FMCG, 3PL, Chemicals, and F&B; sectors.

- Provide structured feedback to the management team for product positioning and strategy refinement.

D. Coordination & Solution Selling
- Collaborate with technical, design,



and engineering teams to create customized proposals.

- Ensure timely submission of techno-commercial bids.

- Support project handover post-order confirmation.

3. Candidate Profile

Required Experience
- 3–5 years of B2B sales experience.

- Prior exposure to Industrial Automation / Material Handling / Warehouse Solutions / Capital Equipment sales preferred.

- Experience selling into Pharma, FMCG, Chemicals, F&B;, or 3PL sectors is an advantage.

Skills & Competencies
- Strong consultative selling capability.

- Confidence in engaging senior stakeholders.

- Techno-commercial understanding of industrial solutions.

- Strong presentation and negotiation skills.

- High travel readiness across India.

- Self-driven and target-oriented mindset.

Education
- Bachelor’s degree in Engineering / Business / Supply Chain / Mechanical / Industrial Engineering preferred.

- MBA (Sales/Marketing) is an advantage.

4. Performance Metrics (KPIs)

- Monthly / Quarterly Revenue Achievement

- Pipeline Value Creation

- Conversion Ratio (%)

- New Accounts Acquired

- Sales Cycle Time

- Customer Engagement Index

5. Reporting Structure

Reports to: National Sales Manager / Business Head – Automation
Works closely with: Engineering, Proposal Team, Project Execution, Marketing

6. Growth Path

- Senior Business Development Manager

- Regional Sales Head

- National Sales Lead – Automation Solutions

Compensation Structure

- CTC: Up to ₹12 LPA - 14 LPA (depending on experience)

- Performance Incentive linked to revenue targets

- Travel reimbursement as per company policy

Why Join?

- Exposure to high-growth warehouse automation market

- Opportunity to work with large enterprise clients

- High ownership and revenue impact role

- Fast-track growth opportunities in industrial automation sector

📌 Business Development Executive – ASRS & Warehouse Automation (India) (Ahmedabad)
🏢 Mantras2Success
📍 Ahmedabad