We are looking for a VP of Growth ( digital/performance marketing agency background preferred with exposure to organic marketing as well) to drive end-to-end growth across multiple consumer fintech products such as LenDenClub & InstaMoney .
This is not just an acquisition role. This leader will be responsible for:
- GTM strategy
- User acquisition and engagement strategy
- Ownership of strategy execution
- Cross-functional growth orchestration (Product & Marketing)
- Ultimately owning business numbers (GMV, MAU, ATS, Revenue )

This role sits closely with the Business Head and leadership team, and operates as the central growth integrator across marketing, product, tech, data and businesses
Role Mandate:
To build and execute a structured growth engine that converts strategy into measurable business outcomes across acquisition, engagement, retention, and monetisation.
Key Responsibilities:
1. GTM Strategy & Execution Ownership
Lead end-to-end GTM planning and execution for products
Define explicit customer segments, positioning, channel mix and rollout strategy




Translate business objectives into executable monthly and quarterly growth roadmaps
Ensure cross-functional readiness across marketing, product, credit, tech and ops
Track GTM performance and course-correct rapidly
2. Business Outcome Ownership
Own growth-linked KPIs including:
Disbursements / Investments (GMV)
Revenue and contribution margins
CAC, ROAS
Retention metrics
MAU and ARPU / ATS
Ensure acquisition efforts translate into profitable growth
Drive alignment between volume targets and portfolio quality
This role is accountable for outcomes — not just traffic.
3. Acquisition Strategy
Define acquisition strategy by product, channel, and customer cohort
Translate business objectives into channel-level growth plans (paid, organic etc )
Recommend budget allocation based on incremental impact and unit economics
Balance paid-led and organic-led growth strategically
4. Engagement & Retention
Build engagement strate

📌 VP Brand Experience (Mumbai)
🏢 LenDenClub
📍 Mumbai