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Designation: Adobe Analytics Lead
Exp: 6 - 10 Years
Location: Bangalore
We are seeking an experienced and strategically minded Adobe Analytics & Adobe Target Lead with AI Capabilities to lead enterprise digital analytics, experimentation, and personalization initiatives. This role will be responsible for defining and advancing measurement strategies, architecting scalable analytics implementations, and leveraging Adobe Experience Cloud capabilities to generate actionable insights and improve business outcomes.
The successful candidate will combine deep technical expertise in Adobe Analytics, Adobe Target, Adobe Launch, and cross-domain analytics with solid business acumen and stakeholder partnership skills. This role will serve as the primary point of contact for the technical aspects of web analytics and optimization for assigned business partners, ensuring that digital measurement frameworks are aligned to organizational objectives and executed with a high degree of quality, governance, and scalability.
In addition,



this role will be expected to leverage AI- and ML-enabled capabilities within the Adobe ecosystem to automate reporting, detect behavioral anomalies, support predictive analysis, and scale personalization efforts across digital channels.

Roles & Responsibilities:
Design and implement end-to-end analytics and personalization strategies using Adobe Analytics, Adobe Target, Adobe Launch, GTM, and Google Analytics Define KPIs, tagging strategies, technical requirements, and data layer specifications for business partners Translate raw customer journey and behavioral data into actionable, data-driven recommendations. Leverage Adobe Analytics AI/ML capabilities such as anomaly detection and contribution analysis to uncover insights Use AI tools to extract conversational insights, automate reporting, and identify trends Drive predictive and generative AI use cases to support customer propensity modeling, reporting automation, and marketing optimization I

📌 Adobe Analytics Tech Lead (Bengaluru)
🏢 Dover India Innovation Center
📍 Bengaluru