30 Jul
|
B.U.Bhandari Motors
|
Pune
30 Jul
B.U.Bhandari Motors
Pune
Job Description
Key Responsibilities
1. Campaign Management & Execution
- Execute campaigns : Launch targeted promotions across search, social, and display networks.
- Manage PPC : Set up and optimize paid ads on Google Ads and Meta Ads.
- Lead generation : Drive conversion strategies using targeted landing pages and lead magnets.
- Budget control : Track daily campaign spends to stay within the allocated marketing budget.
SEO & Website Optimization
- Keyword research : Identify search terms to increase organic visibility and rank higher.
- On-page SEO : Optimize meta tags, headers, and body copy across landing pages and blogs.
- Web updates : Maintain the corporate website with up-to-date product information and content.
Social Media & Content Marketing
- Social management : Schedule, post, and monitor brand presence on Instagram, LinkedIn, and Facebook.
- Content creation : Write clear copy for promotional emails, newsletters, and social captions.
- Asset collaboration :
Partner with graphic designers to build highly engaging visual media.
Analytics & Reporting
- Track performance : Monitor vital digital metrics including CTR, conversion rates, and bounce rates.
- Analytics tools : Generate reports using Google Analytics to identify user behavior trends.
- Competitor audits : Research competitor strategies and suggest recent growth tactics.
Requirements
Skills & Experience
- Experience : 2–3 years of hands-on experience in digital marketing or a similar execution role.
- Core tech stack : Proficiency in Google Analytics, Google Ads, Meta Business Suite, and SEO tools.
- Web basics : Familiarity with Content Management Systems (CMS) like WordPress; basic HTML/CSS is a plus.
- Soft skills : Strong copy-writing skills, analytical mindset, and sharp attention to detail.
Benefits
1. Statutory Benefits
2. Accidental policy
3. Incentive
Requirements
Digital Marketing
📌 Digital Marketing Executive (Pune)
🏢 B.U.Bhandari Motors
📍 Pune