Position

Zonal Sales Manager - Building Materials

Department

Sales & Marketing

Reports To

National Sales Manager / Regional Sales Head

Location

Assigned Zone

Job Summary

The Zonal Sales Manager is responsible for driving sales growth, managing channel partners, developing new business opportunities, and leading the sales team within the assigned zone. The role focuses on achieving revenue targets, expanding market share, strengthening dealer and distributor networks, and promoting building material products among contractors, builders, architects, consultants, and project customers.

Key Responsibilities

Sales & Business Development

Achieve monthly, quarterly, and annual sales targets for the assigned zone.

Develop and implement sales strategies to increase market share.

Identify new business opportunities in retail, distribution, institutional, and project sales.

Expand and strengthen dealer, distributor, and channel partner networks.

Drive product penetration across assigned territories.

Channel Management

Appoint, develop, and monitor distributors and dealers.

Ensure healthy inventory levels and product availability.

Resolve channel partner issues related to pricing, logistics, and service.

Conduct regular dealer meetings and performance reviews.

Project Sales

Develop relationships with builders, contractors, architects, consultants, developers, and government departments.

Generate specifications for company products in residential, commercial, and infrastructure projects.

Track project pipelines and convert opportunities into orders.





Team Management

Recruit, train, mentor, and motivate Area Sales Managers and Sales Executives.

Set KPIs and monitor team performance.

Conduct field visits, market audits, and sales reviews.

Provide coaching to improve sales productivity.

Market Intelligence

Monitor competitor activities, pricing, and product launches.

Identify market trends and customer requirements.

Provide market feedback to management for product development and pricing strategies.

Customer Relationship Management

Maintain robust relationships with key accounts.

Ensure high customer satisfaction and prompt issue resolution.

Negotiate commercial terms and finalize large orders.

Reporting & Compliance

Prepare sales forecasts and MIS reports.

Monitor collections and outstanding payments.

Ensure compliance with company sales policies and procedures.

Key Performance Indicators (KPIs)

Achievement of sales and revenue targets.

Growth in dealer and distributor network.

New customer acquisition.

Project conversion rate.

Market share growth.

nce Collection efficiency and outstanding control.

Team productivity and performance.

Qualifications

Bachelor's degree in Business, Marketing, Engineering,



or a related field.

MB

8-15 years of sales experience in building materials, with at least 3-5 years in a managerial role.

Experience in products such as cement, AAC blocks, TMT steel, tiles, paints, plywood, waterproofing, gypsum boards, adhesives, pipes, roofing, or other construction materials is preferred.

Required Skills

Strong leadership and team management.

Channel sales and distribution management.

Project sales and key account management.

Excellent negotiation and communication skills.

Business planning and market analysis.

Customer relationship management.

Proficiency in MS Office and CRM software.

Sales forecasting and reporting.

Preferred Competencies

Strategic thinking and decision-making.

Problem-solving and analytical ability.

Strong interpersonal and presentation skills.

Ability to travel extensively across the assigned zone.

Result-oriented with a focus on business growth.

Compensation

Competitive salary.

Performance-based incentives.

Travel allowance and mobile reimbursement.

Medical insurance and other company benefits.

- Experience

3 - 6 Years

- No. of Openings

1

- Education

Post Graduate

- Role

Zonal Sales Manager

- Industry Type

Cement / Building Material

- Gender

Male

- Age Limit

28 - 40 Yrs.

- Job Country

India

- Type of Job

Full Time

- Work Location Type

Work from Office

- Benefits include

Travel Allowance (TA), Petrol Allowance, Mobile Allowance, Accommodation, Marketing Field work

📌 Urgent Requirement For Zonal Sales Manager (Ahmedabad)
🏢 Semitrone Conchem
📍 Ahmedabad