Job Description
Position: Regional Head Agency Channel
Organization: ICICI Prudential Life Insurance
Location: Punjab, Delhi NCR
Job Purpose
The Regional Head Agency Channel is responsible for leading and expanding the agency business
across the Delhi NCR region. This role focuses on driving sales growth, strengthening agency networks,
building high-performing teams, and ensuring sustainable profitability while aligning with the
organizations strategic goals.
Key Responsibilities
1. Business Growth & Strategy
Develop and implement regional business strategies to achieve sales, revenue, and growth targets.
Drive expansion of the Agency Channel by increasing active agents, productivity, and market penetration.
Monitor regional performance metrics and take corrective actions to meet business objectives.
2. Agency Development & Management
Recruit, train, and retain high-quality Agency Leaders and agents across the region.
Build a strong leadership pipeline by mentoring Area Managers and Branch Heads.
Ensure consistent activation and engagement of agents to improve productivity.
3. Sales & Performance Management
Oversee achievement of recent business, renewal, and persistency targets.
Analyze sales trends, agent performance, and market opportunities to optimize results.





Ensure effective implementation of sales campaigns, contests, and incentive programs.
4. Team Leadership
Lead, motivate, and guide a large regional sales team to deliver high performance.
Conduct regular reviews, coaching sessions, and performance appraisals.
Foster a performance-driven, ethical, and customer-centric culture.
5. Compliance & Governance
Ensure adherence to IRDAI regulations, company policies, and internal controls.
Maintain high standards of business ethics and risk management across the region.
6. Stakeholder & Relationship Management
Build strong relationships with internal stakeholders such as operations, underwriting, and training teams.
Represent the organization at regional meetings, events, and leadership forums.
Key Skills & Competencies
1. Strong leadership and people management skills
2. Strategic thinking and business acumen
3. Excellent communication and influencing abilities
4. Deep understanding of life insurance products and Agency Channel dynamics
5. Analytical and decision-making capabilities
Qualifications & Experience
• Tier Campus Candidates
• 8-10 years of experience in BFSI Industry.
• Proven experience in managing large teams and multiple locations.

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