As a CRM Data Senior Associate, you ll be more than a data steward you ll be a builder of scalable, high-quality CRM data foundations that power our sales and marketing success. In this role, you ll own the operational heartbeat of our CRM: loading, transforming, cleansing, and monitoring data at scale to ensure it s accurate, compliant, and actionable.

You ll work closely with CRM Platform Technical lead gaining visibility into how data fuels our go-to-market strategy and the technology that supports it. You ll also be a key contributor to high-impact projects, such as data mapping and large-scale data loads during acquisitions, where clean, well-structured data is essential to a smooth integration.

Your Day-to-Day May Include:

Data Governance Quality Monitoring:

Monitor CRM and integrated system data to ensure accuracy, completeness, and compliance with governance standards.

Conduct regular audits to detect duplicates, inconsistencies, and anomalies in CRM and inbound integration feeds.

Track and report on data quality KPIs, recommending improvements and automation opportunities.

Enforce business rules, privacy requirements, and compliance standards across data workflows.

Data Load, Transformation Cleanup:

Perform large-scale data imports, exports, and mass updates.

Lead data mapping, transformation, and loading efforts for strategic projects, including acquisitions and platform migrations.

Apply transformation logic to standardize and prepare data for use across integrated platforms.





Lead mass cleanup initiatives to eliminate duplication and correct inaccuracies.

Develop repeatable processes and documentation to support scalable, high-quality data operations.

Integration Platform Support:

Monitor and troubleshoot data coming from integrated systems (e.g., marketing automation, external data providers) into CRM.

Partner with IT and platform teams to maintain seamless data flow and resolve integration data issues quickly.

Help manage the SQL database that supports CRM, including creating, optimizing, and maintaining queries for reporting and data quality initiatives.

Monitor and verify that Azure Synapse data processes execute correctly, proactively identifying and resolving any failures or delays.

Support platform testing and UAT for changes that affect CRM data structures or integrations.

. Create enablement materials and train users on CRM data handling best practices.

You Have the Following Technical Skills and Qualifications:

Bachelor s degree in Information Technology, Business Analytics, Computer Science, or related field

3+ years of experience working with CRM platforms (e.g., Microsoft Dynamics) in a data-focused role

Exceptional SQL skills with a focus on data analysis, transformation,



and query optimization

Proven ability to perform data maintenance at scale with large, complex datasets with experience analyzing the data using tools such as Excel, Power Query, and Python

Real world hands-on experience with ETL or data integration tools; familiarity with APIs and automation workflows is a plus

Understanding of data governance, data privacy, and compliance standards

Exposure to CRM integrations with marketing automation or customer data platforms

Comfort working with reporting tools (e.g., Power BI, Tableau, CRM-native analytics) to visualize data trends

Strong problem-solving skills and ability to design repeatable, scalable data solutions

Excellent communication skills with the ability to work across technical and business teams

Detail-oriented mindset with a passion for clean, accurate, and actionable data

Experience in Agile environments and working with cross-functional stakeholders

. Experience with Azure DevOps or similar project management tools to track data-related tasks and sprints

Adaptability and eagerness to stay current with evolving data technologies and best practices

Solid communication skills with commitment to delivering service excellence for system users and stakeholders

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 CRM Data - Senior Associate (Karnataka)
🏢 Grant Thornton
📍 Karnataka