Business Development Executive (BDE)

Department:

Sales & Business Development

Experience:

2–5 Years (Mandatory experience in Academy / Training Institute Sales)

Employment Type:

Full time

Job Summary:

We are looking for an energetic and result-oriented Business Development Executive with proven experience in Academy or EdTech sales. The ideal candidate will be responsible for generating leads, counselling students, converting enquiries into admissions, building institutional partnerships, and achieving monthly revenue targets.

Roles & Responsibilities

- Generate qualified leads through cold calling, digital enquiries, walk-ins, referrals, and field visits.
- Counsel students and parents regarding courses, career opportunities, fees, and admission procedures.
- Convert enquiries into admissions by providing the right course guidance.
- Conduct regular follow-ups through phone calls, WhatsApp, emails, and CRM.
- Meet and exceed monthly, quarterly, and yearly admission targets.
- Build and maintain strong relationships with schools, colleges, corporates, and educational partners.
- Organize seminars, workshops, career guidance programs, and campus presentations.
- Identify new business opportunities to increase student admissions and institutional collaborations.
- Coordinate with the marketing team to improve lead generation campaigns.
- Maintain accurate records of leads, follow-ups, admissions, and daily sales activities in CRM or Excel.
- Prepare daily, weekly,



and monthly sales reports for management.
- Collect market intelligence, competitor information, and customer feedback.
- Ensure excellent customer service throughout the admission process.
- Represent the academy at educational fairs, exhibitions, and promotional events.

Required Skills

- Strong communication and presentation skills.
- Excellent counselling and convincing ability.
- Proven sales and negotiation skills.
- Lead generation and conversion expertise.
- Customer relationship management.
- Strong follow-up and closing skills.
- Target-oriented with a positive attitude.
- Good knowledge of MS Office, Excel, Google Sheets, and CRM tools.
- Ability to work independently and as part of a team.
- Willingness to travel for business development activities.

Qualifications

- Bachelor's Degree in Business Administration, Marketing, Commerce, or any related field.
- 2–5 years of experience in Academy Sales, Educational Consulting, or Training Institute Sales.
- Experience in student counselling and admissions conversion is highly preferred.

Key Performance Indicators (KPIs)

- Monthly admission target achievement.
- Lead-to-admission conversion ratio.
- Revenue generation.
- Daily follow-up completion.
- Institutional tie-ups.
- Student satisfaction and retention.
- CRM data accuracy and reporting.

Pay: ₹12,000.00 - ₹25,000.00 per month

Work Location: Hybrid remote in Puducherry, Puducherry

📌 Business Development Executive (BDE) (India)
🏢 Amal soft Solutions
📍 India