Job Description:
Key Responsibilities
1. Digital Campaign Management
- Plan and execute digital marketing campaigns (Google Ads, Meta Ads, etc.)
- Monitor campaign performance and optimize for ROI
- Generate and track qualified leads
2. Social Media Management
- Manage company social media accounts (LinkedIn, Instagram, Facebook, etc.)
- Create engaging posts, reels, and content calendars
- Increase followers, engagement, and brand awareness
3. Content & Branding
- Coordinate with designers for creatives and marketing materials
- Assist in website content updates and blog publishing
- Ensure brand consistency across digital platforms
4. SEO & Website Management
- Implement SEO strategies to improve search rankings
- Monitor website traffic using Google Analytics
- Optimize landing pages for better conversions
5. Reporting & Analytics
- Prepare weekly/monthly performance reports
- Analyze campaign data and suggest improvements
- Track KPIs such as CPL, CTR, engagement rate, and conversions
Qualifications
- Bachelor’s degree in Marketing, Business, or related field
- 2+ years of experience in Digital Marketing
- Hands-on experience with Google Ads, Meta Ads Manager, and SEO tools
- Knowledge of Canva, basic video editing, or content tools is an advantage
- Solid analytical and communication skills
Key Skills
- Performance Marketing
- Social Media Strategy
- SEO & SEM
- Lead Generation
- Data Analysis & Reporting
- Creativity & Content Planning
📌 Executive - Digital Marketing (Mumbai)
🏢 RECEX
📍 Mumbai