We are looking for a skilled Marketing Specialist who can manage LinkedIn-based lead generation run marketing campaigns handle B2B outreach and execute email marketing strategies The ideal candidate will use LinkedIn Sales Navigator and various outreach tools to target prospects nurture leads and generate high-quality business opportunities Key ResponsibilitiesLinkedIn Lead Generation Search and identify targeted B2B leads using LinkedIn Sales Navigator Send personalized connection requests follow-ups and outreach messages Build clean and maintain lead lists Email Marketing Campaign Running Plan create and run email marketing campaigns Write effective email sequences for outreach follow-ups and nurturing Monitor campaign metrics open rate reply rate clicks conversions Optimize campaigns to improve performance and lead quality Campaign Management Create and run LinkedIn outreach campaigns Manage cold outreach tools Apollo Lemlist Instantly etc A B test different messaging and strategies Track campaign results and provide weekly reports B2B Sales Outreach Identify key decision-makers such as CEOs Founders and Managers Pitch services effectively and book qualified meetings Manage CRM entries and maintain updated conversation logs Market Research Research industries competitors and target audiences Identify new markets and opportunities for outreach Content Messaging Draft professional LinkedIn messages and posts Create clear persuasive communication for different audiences Required Skills Strong experience with LinkedIn Sales Navigator Hands-on experience in running outreach and email campaigns Valuable understanding of email marketing tools Mailchimp Apollo Lemlist Instantly etc Knowledge of CRM tools HubSpot Zoho or similar Excellent written communication skills Basic understanding of digital marketing Preferred Qualifications Experience working with IT SaaS or digital service companies Ability to deliver measurable results in lead generation Strong analytical skills to improve campaigns through data Job Type Full-time Pay 11 335 06 - 60 000 00 per month Benefits Health insurance Work Location In person