Job Overview We are seeking an experienced and visionary Head of Digital Marketing to lead our multi-platform digital initiatives and drive sustainable business growth The ideal candidate will possess a strong background in the IT industry and a proven track record in B2B marketing lead generation and brand positioning Key Responsibilities Develop and execute a comprehensive digital marketing strategy aligned with overall business objectives Lead demand generation campaigns to attract high-quality leads for IT services and solutions Manage and optimize performance marketing across platforms such as Google Ads LinkedIn Ads Meta and others Oversee SEO and SEM strategies to enhance online visibility and search rankings Plan and implement content marketing initiatives including blogs whitepapers case studies and video content Design and execute email marketing workflows nurturing sequences and drip campaigns Drive website strategy encompassing content SEO UX and conversion rate optimization Monitor and analyze campaign performance using tools like Google Analytics HubSpot SEMrush and others Collaborate with sales product and technology teams to align messaging and improve conversion rates Lead a team of digital marketers content creators and external agencies Stay abreast of the latest trends tools and technologies in digital marketing Key Requirements Bachelor s or Master s degree in Marketing Information Technology Business Administration or a related field 5 years of hands-on digital marketing experience ideally in the IT SaaS or technology services sector Proven expertise in PPC SEO content strategy email marketing and social media campaigns Strong knowledge of lead generation funnels in a B2B IT context Proficiency in tools such as HubSpot Google Ads GA4 SEMrush Ahrefs and related platforms Demonstrated leadership experience managing in-house teams and agency partners Job Type Full time Pay Up to 1 800 000 00 per year Benefits Flexible schedule Leave encashment Application Question s how many years of exp do you have in Inhouse marketing How many years of experinece do you have in IT industry Location Ahmadabad Gujarat Required Work Location In person

📌 Growth Marketing Head (Gujarat)
🏢 IT Path Solutions
📍 Gujarat