Project Role Custom Software Engineer Project Role Description Develop custom software solutions to design code and enhance components across systems or applications Use modern frameworks and agile practices to deliver scalable high-performing solutions tailored to specific business needs Must have skills Adobe Experience Platform AEP Good to have skills Adobe Analytics Adobe Journey Optimizer Minimum 5 year s of experience is required Educational Qualification 15 years full time education Summary We are seeking an experienced hands-on Adobe Experience Platform AEP Real-Time CDP Specialist to support data onboarding profile stitching audience creation and activation initiatives as part of a large-scale Adobe marketing transformation program The ideal candidate will bring deep expertise in XDM schema design data ingestion strategies identity management and audience segmentation with a strong focus on real-time personalization and multi-channel activation Roles Responsibilities - Design and implement XDM schemas datasets and data relationships aligned with defined business use cases - Configure manage and optimize batch and streaming data ingestion pipelines into Adobe Experience Platform - Set up and maintain Identity Namespaces Identity Graphs and Merge Policies to enable unified customer profiles - Build manage and optimize audiences using both the segmentation UI and SQL-based segment builders - Ensure real-time audience availability and validate qualification logic and evaluation rules - Partner with Adobe product teams developers and implementation teams to configure data sources destinations and consent frameworks - Troubleshoot and resolve issues related to profile stitching data mapping audience qualification or destination activation - Collaborate with Adobe Journey Optimizer AJO Customer Journey Analytics CJA and Offer Decisioning teams to ensure data usability and activation readiness - Develop and maintain documentation including data dictionaries profile KPIs and segmentation logic - Support platform QA and UAT activities and contribute to privacy consent and data governance reviews - Collaborate with cross-functional teams to ensure end-to-end delivery of AEP and RTCDP solutions - Operate independently and progressively establish expertise as a Subject Matter Expert SME - Contribute to solution development for work-related challenges - Engage in continuous learning to remain current with evolving technologies and Adobe best practices Professional Technical Skills - Strong proficiency in - XDM schema design and dataset configuration - Identity resolution including cross-device stitching and merge policies - Audience segmentation evaluation and activation use cases - In-depth understanding of the profile store segment evaluation logic and profile simulation tools - Experience with batch and streaming ingestion via APIs or source connectors e g SFTP cloud storage - Exposure to destination configuration including Marketo advertising platforms and custom endpoints - Ability to read and write JSON understand data modeling concepts and interpret segment qualification logs - Strong analytical problem-solving and documentation skills - Adobe AEP Business Practitioner or Expert Developer Certification - Exposure to Customer Journey Analytics CJA Adobe Journey Optimizer AJO Offer Decisioning or Adobe Tags - Experience working in finance or other regulated industries - Familiarity with Snowflake BigQuery SQL and REST APIs - Working knowledge of data privacy consent management and governance within the Adobe ecosystem Additional Information - 6-10 years of experience in digital marketing technology MarTech or CDP platforms - Minimum of 3 years of hands-on experience with Adobe Experience Platform AEP and Real-Time CDP - Technology Stack Focus Adobe Experience Platform AEP Real-Time CDP Web SDK Adobe Launch Tags Edge Network - This position is based at our Chennai office - A 15 years full time education is required 15 years full time education About Accenture Accenture is a leading global professional services company that helps the world s leading businesses governments and other organizations build their digital core optimize their operations accelerate revenue growth and enhance citizen services creating tangible value at speed and scale We are a talent- and innovation-led company with approximately 791 000 people serving clients in more than 120 countries Technology is at the core of change today and we are one of the world s leaders in helping drive that change with strong ecosystem relationships We combine our strength in technology and leadership in cloud data and AI with unmatched industry experience functional expertise and global delivery capability Our broad range of services solutions and assets across Strategy Consulting Technology Operations Industry X and Song together with our culture of shared success and commitment to creating 360 value enable us to help our clients reinvent and build trusted lasting relationships We measure our success by the 360 value we create for our clients each other our shareholders partners and communities Visit us at Equal Employment Chance Statement We believe that no one should be discriminated against because of their differences All employment decisions shall be made without regard to age race creed color religion sex national origin ancestry disability status military veteran status sexual orientation gender identity or expression genetic information marital status citizenship status or any other basis as protected by applicable law Our rich diversity makes us more innovative more competitive and more creative which helps us better serve our clients and our communities
📌 Custom Software Engineer (Chennai)
🏢 Accenture
📍 Chennai
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