Performance Marketing Manager - Team Lead Company iDigitalise Location India Hybrid In office as applicable Department Digital Marketing Experience 4-7 years Employment Type Full-time About iDigitalise iDigitalise is a full-service digital marketing agency helping brands grow through data-driven marketing creative strategy and cutting-edge technologies We work across global markets and multiple industries offering services including Paid Ads SEO Lead Generation Social Media Content Web Development and Creative Branding Role Overview We are looking for an experienced Performance Marketing Manager - Team Lead who can lead our paid marketing team manage multi-channel campaigns drive ROI and strategize high-impact performance campaigns for clients across industries The ideal candidate is analytical team-oriented data-obsessed and able to manage both strategy and execution Key Responsibilities1 Strategy Planning Develop ROI-driven performance marketing strategies across Google Ads Meta Ads LinkedIn Ads YouTube and other paid channels Identify growth opportunities optimize funnels and create full-funnel marketing strategies for lead generation e-commerce sales and brand growth Conduct market research audience segmentation competitor analysis and forecast budget allocation 2 Campaign Execution Optimization Manage end-to-end campaign setup optimization tracking and reporting Optimize campaigns daily to achieve KPIs like CPL ROAS CAC CTR and conversions Conduct A B tests improve ad creatives landing pages ad copies and user paths Monitor budgets and ensure maximum efficiency across accounts 3 Team Leadership Coordination Lead mentor and guide the performance marketing team executives specialists Review team performance train them on best practices and ensure high-quality delivery Work closely with creative SEO content and development teams for integrated campaigns 4 Analytics Reporting Set up tracking using GA4 GTM Conversion APIs pixels and server-side tracking Create performance dashboards and analytic reports weekly monthly Provide insights and data-based recommendations to clients and management Ensure accurate tracking of conversions events attribution and KPIs 5 Client Management Attend client meetings present campaign results and define quarterly roadmaps Maintain strong client relationships and ensure campaign expectations are met Act as a strategic advisor for scaling client business through digital channels Required Skills Qualifications 4-7 years of experience in performance marketing agency experience preferred Strong expertise in Google Ads Meta Ads LinkedIn Ads and other paid platforms Hands-on experience with GA4 GTM Conversion Tracking Pixels and Automation Tools Strong analytical and problem-solving skills with data-first mindset Experience in team management leadership and delegation Ability to manage multiple clients simultaneously Excellent communication and presentation skills Knowledge of CRM marketing automation and remarketing funnels is a plus Certifications in Google Ads Meta Blueprint HubSpot etc are preferred What You ll Get at iDigitalise Opportunity to work with national international clients across industries Growth-oriented environment with continuous learning Young energetic team culture with leadership exposure Performance-based incentives and career advancement Job Type Full-time Pay 70 000 00 - 100 000 00 per month Education Bachelor s Preferred Experience Google and Meta 4 years Required Location Navi Mumbai Maharashtra Required Willingness to travel 100 Required Expected Start Date 01 12 2025

📌 Performance Marketing Team Lead (5-8 Years Experience) (Maharashtra)
🏢 iDigitalise Consultancy
📍 Maharashtra