Key Responsibilities Digital Campaign Management Plan and execute paid and organic digital marketing campaigns Google Ads Meta Ads LinkedIn Ads etc Optimize campaigns for ROI and conversions Social Media Marketing Create manage and grow company presence on platforms Facebook Instagram LinkedIn YouTube Twitter X etc Develop engaging content run promotions and track engagement Search Engine Optimization SEO Conduct keyword research and on-page off-page SEO Improve search rankings and website visibility Search Engine Marketing SEM Manage PPC campaigns Google Ads Bing Ads Optimize ad copy targeting and budget Content Marketing Work with content creators to develop blogs videos graphics and email newsletters Manage content calendars Website Analytics Monitor website traffic user behavior and conversion rates Use tools like Google Analytics Search Console and Hotjar Email Marketing Build and segment mailing lists Design and execute email campaigns for promotions updates and lead nurturing Market Research Analyze competitors trends and customer preferences Provide insights for business growth Reporting Track KPIs CTR CPC CPA engagement rate conversion rate etc Prepare weekly monthly performance reports for management Key Skills SEO SEM Google Ads Meta Ads LinkedIn Ads Google Analytics Tag Manager Search Console Social Media Management organic paid Email Marketing Mailchimp HubSpot Zoho Campaigns etc Basic Graphic Video Editing Canva Photoshop Premiere Pro - optional but practical Strong communication creative thinking Data analysis reporting skills Job Type Full-time Pay 25 000 00 - 30 000 00 per month Work Location In person