CTC 25LPA bonus incentives Marketing Brand Building- Help shape and execute the NGO s global marketing strategy- Create compelling content that communicates impact purpose and credibility- Ensure a consistent up-to-date brand voice across all platformsDigital Growth Marketing - Own execution of social media across platforms LinkedIn Instagram Facebook X etc - Support website updates email campaigns and digital outreach- Track performance metrics and optimize campaigns for reach and engagement- Support the NGO s local action centers with collaterals and branded material establish social media structure to disseminate the NGO s global content on AC pages and provide direction with fundraising campaigns Public Relations Media Outreach - Increase the NGO s presence in news and media through proactive PR efforts- Identify and pitch stories to relevant media outlets journalists and digital publications- Draft press releases media pitches and thought leadership content- Build and maintain a media contact database across geographies- Support leadership and program teams with media-ready narratives and talking pointsVolunteer Donor Growth- Design campaigns to attract and onboard volunteers globally- Support donor engagement through storytelling impact updates and fundraising campaigns- Collaborate with fundraising teams to amplify campaigns and eventsStartup-Style Collaboration- Work cross-functionally with program fundraising and regional teams- Support global events virtual campaigns and partnerships- Take end-to-end ownership of marketing and PR initiatives - from idea to executionWhat We re Looking For- 8 years of experience in marketing communications PR or digital media- Strong writing storytelling and media-pitching skills- Experience engaging with journalists media outlets or PR agencies is a plus- Hands-on experience with social media content creation and basic analytics- Comfort working in a fast-paced evolving environment with high ownership- Familiarity with tools like Canva Google Analytics media databases or email marketing tools- Passion for social impact and alignment with the NGO s missionMarketing Digital KPIs 6-12 months - Increase overall digital reach by 30-40 across social and web channels- Grow social media followers by 25 year-over-year with consistent engagement- Improve engagement rate by 20 across priority platforms- Publish 2-4 high-quality content pieces per month blogs stories videos or campaigns PR Media KPIs - Secure 12-20 media mentions annually across print digital or broadcast platforms- Pitch at least 3-5 relevant media stories per month with a clear tracking process- Build and maintain a media database of 100 relevant journalists outlets- Generate 10-15 high-quality backlinks per year from credible media and publicationsVolunteer Donor Growth KPIs - Support a 20 increase in volunteer inquiries or sign-ups year-over-year- Contribute to improved donor engagement metrics email open rates click-throughs campaign participation - Support successful promotion of key fundraising campaigns and global eventsExecution Ownership KPIs - Own and deliver marketing PR initiatives end-to-end with minimal supervision- Meet campaign timelines and deliverables consistently- Provide monthly performance reports and insights to stakeholders ref updazz com
📌 Associate - Marketing & Public Relations - Media (8-12 Yrs) Bangalore (marketing/pr/advertising)
🏢 the people order
📍 Bengaluru
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