Position Overview The Marketing Manager - Bangalore will be responsible for end-to-end regional marketing operations from strategy creation to execution performance monitoring and optimization The candidate will act as the brand s custodian in the region ensuring consistent messaging cultural relevance consumer engagement and strong penetration in the HoReCa channel Sales Manager - HoReCa Hotels Restaurants Catering Juice Centre Ice- cream Detailed Responsibilities 1 Strategic Market Planning Build market entry strategies for current product launches in the region Design targeted strategies for HoReCa sector penetration including menu partnerships chef collaborations and institutional tie-ups 2 Consumer Market Insights Conduct market surveys focus groups and taste-testing events to understand local preferences Analyse tea herbal beverage health food and HoReCa consumption trends Maintain a database of regional consumer behaviour segmented by age city tier lifestyle and HoReCa demand 3 Brand Visibility Activation Ensure in-store branding is adapted to the local audience with culturally relevant visuals Drive HoReCa activations such as sampling programs chef-led product demonstrations and menu integrations 4 Sales Trade Marketing Collaboration Partner with different paties for joint distributor promotions and retail schemes Create trade loyalty programs for key retailers and HoReCa partners Organize dealer meets retailer training sessions and HoReCa partner workshops for product knowledge 5 Leadership Team Development Lead a team of regional marketing executives and brand promoters Manage external vendors agencies and event partners Provide training and skill development for team members including HoReCa-focused sales promoters Proven experience in Frozen category Exposure to HoReCa sector marketing and partnerships is highly desirable Skills Strong brand building and campaign management skills Excellent negotiation vendor management and budgeting abilities Ability to build and sustain HoReCa relationships Experience 4-5 years in FMCG F B marketing Health Food category preferred specially In Horeca segment Education Graduate in Marketing Business MBA preferred Salary Negotiable Location Ahmedabad Mumbai Bangalore For More Details call on (phone hidden) or mail send your cv on tanuja postaresume co in

📌 Hiring Sales Manager In Ahmedabad , Mumbai, Bangalore Location (India)
🏢 Post A Resume HR Consultancy
📍 India