As a Social Media Marketing Executive you will play a vital role in developing and executing social media marketing strategies that increase brand visibility engage our target audience and support our overall marketing objectives You ll work closely with the marketing team to ensure consistent high-quality content across multiple social media platforms Key Responsibilities Social Media Content Creation Create engaging and high-quality content graphics captions videos for social media platforms such as Facebook Instagram Twitter LinkedIn and others Campaign Execution Assist in the planning execution and monitoring of social media marketing campaigns to increase engagement reach and conversions Community Engagement Monitor engage with and grow our social media communities by responding to comments messages and mentions in a timely and skilled manner Content Scheduling Use social media management tools e g Hootsuite Buffer to schedule and manage daily social media posts across all platforms Trend Analysis Stay up-to-date with the latest social media trends tools and best practices and propose creative ideas to capitalize on them Analytics and Reporting Track social media metrics and prepare regular reports to measure the effectiveness of social media campaigns and suggest improvements Collaborations Assist in influencer marketing campaigns collaborating with relevant influencers and partners to promote the brand Ad Management Support Support the team in managing paid social media advertising campaigns including Facebook Ads and Instagram Ads and optimize them for better performance Brand Consistency Ensure that all social media content aligns with the brand s tone voice and identity Requirements Proven experience in social media marketing or a related role Proficiency in using social media platforms Facebook Instagram Twitter LinkedIn TikTok etc and their features Stories Reels Ads etc Experience with social media management and analytics tools e g Hootsuite Buffer Google Analytics Strong writing editing and communication skills Creative and proactive with an eye for detail Ability to work under pressure and manage multiple tasks effectively Basic knowledge of paid social media advertising Facebook Ads Instagram Ads is a plus Solid organizational and time-management skills Bachelor s degree in Marketing Communications or a related field is preferred Preferred Skills Graphic design skills proficiency in Canva Adobe Photoshop etc Knowledge of video editing tools e g Adobe Premiere Pro Final Cut Pro Experience with influencer marketing campaigns Understanding of SEO and SEM best practices Job Types Full-time Permanent Pay 15 000 00 - 40 000 00 per month Work Location In person

📌 Social Media Executive (Gujarat)
🏢 IIH Global
📍 Gujarat