30 Jul
|
Sourcdesk
|
West Bengal
30 Jul
Sourcdesk
West Bengal
We are seeking a results-driven SEO Executive with 2-4 years of experience to join our Digital Marketing team. The ideal candidate will be responsible for developing and executing effective SEO strategies to improve organic search rankings, drive qualified traffic, and enhance the online visibility of multiple websites across various industries.
The candidate should possess strong analytical skills, stay updated with the latest search engine algorithms, and collaborate with content, development, and marketing teams to achieve business objectives.
Role & responsibilities
- Develop and implement on-page and off-page SEO strategies to improve organic search performance.
- Perform comprehensive keyword research, competitor analysis, and market research.
- Optimize website structure, content, metadata, internal linking, and technical SEO elements.
- Conduct regular website audits and recommend improvements for crawlability, indexing, and performance.
- Monitor website rankings, organic traffic, and SEO KPIs using industry-standard tools.
- Build high-quality backlinks through ethical white-hat SEO techniques.
- Collaborate with content writers to create SEO-friendly website content, blogs, landing pages, and articles.
- Work closely with the development team to implement technical SEO recommendations.
- Optimize Core Web Vitals, page speed, mobile usability, and overall website performance.
- Identify and resolve crawl errors, broken links, duplicate content, and indexing issues.
- Prepare periodic SEO performance reports and present insights with actionable recommendations.
- Stay updated with Google's algorithm updates and evolving SEO best practices.
- Support local SEO initiatives, Google Business Profile optimization, and citation management where applicable.
Technical Skills
- Strong understanding of On-Page, Off-Page, and Technical SEO.
- Hands-on experience with Google Search Console, Google Analytics 4 (GA4), and Google Tag Manager.
- Experience with SEO tools such as Ahrefs, SEMrush, Screaming Frog, Moz, or similar platforms.
- Good understanding of HTML, CSS, JavaScript, and their impact on SEO.
- Knowledge of schema markup, XML sitemaps, robots.txt, canonical tags, and redirects.
- Experience with WordPress or other CMS platforms.
- Understanding of Core Web Vitals and website performance optimization.
- Familiarity with local SEO and international SEO is an added advantage.
Preferred Qualifications
- Bachelor's degree in Marketing, Computer Science, Business Administration, or a related field.
- Google certifications or SEO-related certifications are preferred.
- Excellent analytical, communication, and problem-solving skills.
- Ability to manage multiple projects and meet deadlines.
Why Join Us?
- 5-day work week.
- Flexible working hours.
- Modern and collaborative work environment.
- Friendly, supportive, and growth-oriented leadership team.
- Opportunity to work on diverse international projects.
- Market-competitive salary with performance-based incentives.
- Continuous learning and career development opportunities.
📌 Seo Executive (West Bengal)
🏢 Sourcdesk
📍 West Bengal