- Discuss with marketing and CRM Manager and Sales manager to develop an action
plan for CSI improvement at the dealership
- Develop and implement a mechanism to capture customer feedback at various
stages in sales process (like test drive feedback, feedback on overall sales
experience etc)
- Capture customer feedback post delivery through feedback form and analyze the
customer feedback
- Develop counter measure to eliminate negative feedback from customers in future
- Conduct post sales follow-up to capture customer feedback in case if customer has
not yet returned the feedback form
- Update customer follow-ups in DMS Coordinate with OEM team and marketing team
for CSI surveys, CRM activities etc
- Provide feedback to sales department on customer complaints or any other issues