- Sales Targets: Achieve monthly/quarterly primary and secondary sales targets.
- Distribution Growth: Expand outlet coverage and add recent distributors in untapped areas.
- Distributor Management: Handle distributor relationships, stock levels, claims, and ROI.
- Team Leadership: Manage and coach Sales Officers/Executives; monitor daily field activity.
- Trade Schemes: Roll out promotions and ensure product visibility at retail outlets.
- Reporting: Track sales data and stock through company systems.
- Collections: Ensure timely payments and manage credit limits with trade partners.