What would you do as a Performance Marketing Manager:

At Zevo, we’re building India’s first expert-led parenting platform — helping parents

raise confident, life-ready kids, one milestone at a time.

We’re now looking for a Performance Marketing Manager who can turn our

mission into measurable growth. You’ll own the strategy and execution across paid

channels, craft compelling campaigns that speak to overwhelmed parents, and

optimize every click, install, and conversion along the way.

If you’re data-driven, fluent in Meta and Google dashboards, and passionate about

building a trusted brand — we’d love to have you on the journey.

You’ll test, learn, and scale what works — all while shaping how thousands of Indian

parents discover and experience Zevo.

Key Responsibilities:

1. Drive end-to-end campaign execution—from planning to performance

tracking—to meet key KPIs.

2. Manage ad placements and targeting using audience insights and platforms

like Meta and Google Ads.

3. Set and manage acquisition goals across paid channels — Meta, Google

UAC, influencers,



and partnerships.

4. Use funnel analytics and attribution to understand performance and optimize

install-to-activation rates.

5. Design and run A/B and multivariate tests to improve CAC, CTR, and

retention.

6. Execute email and push notification campaigns to drive engagement and

retention.

7. Analyze ad spend data, optimize budget allocations, and recommend spend

adjustments.

8. Improve customer retention and scale current user acquisition by optimizing for

CPA and ROI.

9. Identify and deploy high-performing keywords to drive campaign efficiency

and conversion.

10. Use customer insights to segment, target, and personalise messaging across

platforms.

11. Identify pain points and performance drop-offs to implement data-driven

improvements.

12. Create dashboards and reports to track, measure, and communicate

campaign performance.

Requirements
Requirements/ Qualifications:

1. Minimum 4 year

📌 Performance Marketing Specialist (Indore)
🏢 Zevo360 Technologies
📍 Indore