Why are we building Nuclei?

Nuclei is a product company working with 25+ leading BFSI and telecom enterprises.

Before we started Nuclei, we listed down a few guiding principles. These were essentially the learnings from our previous startups/companies:
- Think big, think global
- Build a sustainable company, from various perspectives
- Build for the long term, take long term decisions.
- Leverage distribution

All the above points came together to form Nuclei's vision - "To build a well-respected global product company."

What will you do?

Category Ownership
- Own the performance of key commerce categories including travel, recharges, vouchers, and lifestyle services
- Drive category growth across multiple banking platforms
- Track category metrics such as transactions, revenue, conversion rates, and repeat usage

Growth Strategy
- Identify opportunities to improve customer acquisition, engagement, and monetization
- Design initiatives to improve category discovery, funnel performance, and transaction conversion

Customer Journey Optimization




- Analyze the end-to-end customer journey across digital channels
- Identify friction points and implement improvements that increase conversion and engagement

Partnerships & Merchant Strategy
- Work with merchant partners to strengthen category offerings
- Develop promotional constructs, bundled experiences, and merchant-led campaigns

Campaigns & Merchandising
- Collaborate with marketing teams to drive category visibility through in-app placements, notifications, campaigns, and digital promotions
- Plan seasonal campaigns and promotional strategies

Insights & Experimentation
- Use data to identify growth opportunities
- Run experiments and test initiatives to improve category performance

Who should apply?
- 5 - 10 years of experience in category management, growth, digital commerce, or marketplace businesses
- Solid understanding of consumer behavior, digital funnels, and marketplace dynamics
- Experience working with

📌 Head of Revenue Strategy (Karnataka)
🏢 Nuclei
📍 Karnataka