Job Description

Experience Required: 2+ Years
Employment Type: Full-Time
Location: Vijayant khand , Gomti nagar Lucknow

Company: Techdock Labs

About the Role

We are looking for a highly skilled Shopify Developer with a proven track record of building and optimizing high-performing D2C e-commerce stores. The ideal candidate should have hands-on experience working with Jewellery, Perfumery, Fashion Accessories, Consumer Electronics, or Premium Lifestyle Brands and should understand how to build websites that not only look premium but also drive higher conversions and revenue.

This role requires someone who thinks beyond development—someone who understands customer behavior, CRO (Conversion Rate Optimization), website speed, UX, and Shopify best practices.

Key Responsibilities

- Develop, customize, and maintain Shopify stores using Liquid, HTML, CSS, Java Script, and Shopify APIs.
- Build premium, responsive, and mobile-first storefronts optimized for user experience.
- Design and implement custom Shopify sections, templates, and app integrations.
- Optimize website performance, loading speed, and Core Web Vitals.
- Improve website conversion rate through CRO strategies and A/B testing.
- Develop high-converting Product Detail Pages (PDP), Collection Pages, Cart, and Checkout experiences.
- Integrate third-party applications such as payment gateways, shipping solutions, review platforms, loyalty programs, subscriptions, Whats App, and analytics tools.
- Implement Shopify 2.0 architecture and reusable theme sections.
- Work closely with UI/UX designers, marketers, and performance marketing teams to launch campaigns quickly.
- Optimize website SEO structure including schema markup, meta tags, structured data, redirects, and technical SEO.
- Ensure cross-browser compatibility and responsive layouts across all devices.
- Troubleshoot bugs, implement enhancements, and provide ongoing maintenance.
- Collaborate with the marketing team to create high-converting landing pages for paid advertising campaigns.




- Maintain code quality using Git and follow development best practices.

Required Skills

- Minimum 2+ years of hands-on Shopify Development experience.
- Strong knowledge of:
- Shopify Liquid
- HTML5
- CSS3
- Java Script (ES6+)
- AJAX
- JSON
- Experience with Shopify Theme Customization and Shopify 2.0.
- Strong understanding of Shopify APIs and App Integrations.
- Experience with Shopify CLI and Git version control.
- Experience integrating:
- Razorpay
- PayU
- Cashfree
- Stripe
- Shiprocket
- Delhivery
- GoKwik
- Klaviyo
- Judge.me
- Loox
- Facebook Pixel
- Google Analytics
- Google Tag Manager
- Understanding of SEO, website architecture, and page speed optimization.
- Familiarity with CRO tools like Microsoft Clarity, Hotjar, Lucky Orange, etc.
- Experience working with headless commerce (optional but preferred).

Preferred Industry Experience

Candidates with prior experience working on D2C brands in the following industries will be highly preferred:

- Jewellery Brands
- Perfume & Fragrance Brands
- Consumer Electronics
- Gadgets & Accessories
- Fashion & Lifestyle
- Premium Luxury Products

Conversion Optimization Experience (Must Have)

The ideal candidate should have practical experience in improving website conversion metrics, including:

- Increasing Conversion Rate (CVR)
- Reducing Cart Abandonment
- Improving Add-to-Cart Rate
- Increasing Average Order Value (AOV)
- Optimizing Checkout Funnel
- Enhancing User Experience
- Creating High-Converting Landing Pages
- Product Upsell & Cross-sell Strategies
- Sticky Add-to-Cart Implementation
- Bundling & Offer Sections
- Trust-building Elements
- Reviews & Social Proof
- Exit Intent Popups
- Personalized Shopping Experiences





Nice to Have

- Experience with Shopify Hydrogen.
- Experience with React.js or Next.js.
- Knowledge of Shopify Functions and Checkout Extensibility.
- Experience with CRO experimentation and A/B testing tools.
- Familiarity with AI-powered personalization solutions.
- Basic understanding of Meta Ads and Google Ads landing page optimization.

What We're Looking For

- Strong problem-solving skills.
- Detail-oriented developer with a design mindset.
- Ability to work independently and meet deadlines.
- Excellent communication and collaboration skills.
- Passion for building premium D2C shopping experiences.
- A data-driven mindset focused on improving business metrics rather than just completing development tasks.

Interview Evaluation Criteria

Candidates may be asked to demonstrate experience with:

- Shopify theme customization
- Liquid coding
- Custom section development
- Website speed optimization
- Core Web Vitals improvements
- CRO implementation
- Previous D2C brand projects
- Custom app integrations
- Landing page development
- SEO implementation
- Debugging complex Shopify issues
- Git workflow
- Shopify APIs

Preferred Portfolio

Applicants should share at least 3–5 live Shopify stores they have developed or significantly optimized, preferably in the Jewellery, Perfumery, Electronics, or Premium D2C space.

Please include:

- Website URLs
- Your specific contributions
- Performance improvements achieved (Conversion Rate, Speed Score, Revenue Growth, AOV, etc.)

Why Join Techdock Labs

- Work with fast-growing D2C brands.
- Build premium Shopify experiences used by thousands of customers.
- Opportunity to work on international projects.
- Team-oriented and innovation-driven work culture.
- Continuous learning and growth opportunities.
- Performance-based incentives and career advancement.
- If you are passionate about building high-converting Shopify stores that drive measurable business growth, we'd love to hear from you.

📌 Shopify developer (Lucknow)
🏢 Techdock labs
📍 Lucknow